Internet Retailer - Strategies For Multi-Channel Retailing

Press Releases
Press Releases Wednesday, July 11, 2001   
E-Mail 'Internet Retailer: Marketing Conference/Exhibition June 2007' to a friend  Printer Friendly: Internet Retailer: Marketing Conference/Exhibition June 2007   

Mercantec and Hostway Enter Strategic Partnership

Leading Web host selects Mercantec’s PowerMarketing™ to enhance its current e-commerce offering

Contact Information
Steve Lundin
Slack Barshinger
(312) 923-7601/(773) 425-8007
Stevel@slackbarshinger.com

Naperville, Ill.-July 11, 2001-Mercantec, a leader in providing integrated e-commerce solutions, and Chicago-based Web hosting provider, Hostway, announced today that they have entered an agreement to offer Mercantec PowerMarketing™, an integrated suite of e-marketing services, to Hostway subscribers currently using Miva® Merchant shopping cart software.

PowerMarketing is the first fully integrated suite of e-marketing tools available through hosting companies and ISPs, and part of the soon-to-be-released Mercantec Power Commerce™ suite of e-commerce solutions.

"Online merchants have moved beyond traditional storefronts and shopping carts," said Tim Noe, Mercantec CEO. "PowerMarketing offers SMBs an integrated suite of specialized e-marketing tools that enable them to understand their customer base and drive revenue. PowerMarketing`s easy-to-use dashboard places the same tools used by the industry giants at the fingertips of small businesses. This partnership with Hostway once again confirms the outcry from small-to-medium-sized businesses for sophisticated marketing tools they can use to efficiently increase revenues and develop profitable customer relationships."

"Hostway is committed to bringing hosted applications that will help our customers run their businesses more efficiently and profitably. Naturally, it makes sense that we provide them with the opportunity to enhance their current shopping cart software with Mercantec Power Marketing," said John Lee, Director of Marketing, of Hostway. "Competition in the online marketplace is heating up; our customers need the latest tools available to effectively grow their businesses and gain market share."

PowerMarketing is a secure program, designed with a scalable architecture comprised of the latest technologies including Java, EJB, XML, JBoss, and Oracle. PowerMarketing also provides campaign building wizards, educational guides, and online support.

Mercantec officially released Mercantec Power Commerce, the industry`s first fully-integrated e-commerce solution, on July 10 during Internet World Chicago 2001.

###

About Mercantec, Inc.
Established in 1995, Mercantec, Inc. is a leading global provider of software products and services that enable Internet commerce. Mercantec distributes complete e-commerce solutions through Internet Service Providers and web hosting providers to small- to medium-sized businesses. Mercantec`s Internet commerce solutions are used by more than 200 industry leading Internet service providers, such as Verio, EarthLink, Interliant and Telefonica. For additional company or product information, visit the Mercantec website, www.mercantec.com, or call 630-305-3200

About Hostway
Founded in 1996, Hostway is a leader in providing managed Web hosting services to over 75,000 customers around the world, making it one of the largest privately-held hosting company in the US. Hostway`s services start from shared hosting platform to completely managed complex multi-server environment. For more information, please visit www.hostway.com.

End of Content

Back...

Copyright © 2006 This content is the property of Vertical Web Media. Privacy Policy
Articles by Age, Title, Author. Conference, CD, Guides