goWholesale, the Largest Wholesale Industry Search Engine, Launches New Pay-Per-Click Services and Expanded Advertising Network
Washington, DC, October 11, 2005 – Liquidity Services, Inc. (LSI), operator of goWholesale, the largest wholesale industry search engine, is today announcing the launch of its enhanced advertising services and expanded wholesale industry vertical search network. goWholesale provides business advertisers the most innovative Pay-Per-Click (PPC) advertising platform and the largest and most targeted search network encompassing more than nine million business searches per month related to the purchase of wholesale goods.
goWholesale’s search engine network includes the recently acquired search engine, Wholesale411, and hundreds of other sites that attract wholesale buyers such as traditional retailers, discount stores, e-tailers, dollar stores, eBay Power Sellers and traditional businesses specifically seeking wholesale goods.
The company’s search network allows business-to-business PPC advertisers to increase their reach to the widest and most targeted audience to attract the most qualified business leads.
“We continue to obtain our largest percentage of referrals through search engines such as goWholesale and its network of sites which generate more specific hits than any other online advertising service we have used,” said Stu Federman, Director of Wholesale, of Big Lots, Inc.
"We have found goWholesale to be a vital destination to generate high quality and cost effective wholesale buyer leads,” said Annie Esser, founder of AE Wholesale. “Our Pay-Per-Click campaigns from goWholesale bring in high quality leads and generate a significant ROI on advertising dollars.”
goWholesale announced that it is launching enhanced functionality for advertisers that makes it faster and easier to create, manage and track PPC advertising campaigns across its entire network. goWholesale’s new Auto Bid feature automates the bid management of keywords and eliminates the complexities associated with PPC advertising. In addition, goWholesale now offers advanced click fraud features that guarantee highly targeted leads and maximize the ROI of PPC campaigns for its advertiser base.
“Through the launch of the expanded goWholesale network and our enhanced functionality, Liquidity Services, Inc. offers the highest quality advertising solution available to the wholesale business community,” said Bill Angrick, Chairman and CEO of LSI.
goWholesale generates more than 30,000 unique wholesale buyer visits a day and is the top destination for wholesale business purchasers to research and locate vendors. “This equates to highly qualified traffic and relevant leads for our advertisers,” said Asad Haroon, General Manager of goWholesale.
About Liquidity Services, Inc.
Liquidity Services, Inc. and its subsidiaries enable corporations and government to market and sell wholesale, surplus and salvage assets quickly and conveniently using innovative online auction marketplaces, business-to-business product sales and marketing expertise, and value-added logistics and fulfillment services. The privately held company is based in Washington, D.C. and employs 300 people. Additional information can be found at: www.liquidityservicesinc.com
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Media Contact:
Julie Davis
Liquidity Services, Inc.
202.467.6868 ext 234
julie.davis@liquidityservicesinc.com
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