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Press Releases
Press Releases Wednesday, July 25, 2001   
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Tomax` RETAIL.netŪ Solution Gains Momentum in Multiple Retail Segments

For Immediate Release:

Contact: Audrey Glasby
Bremer Public Relations
801.364.2030
aglasby@bremerpr.com

Barry Blumberg
Tomax Corporation
801.415.6473
bblumberg@tomax.com

Supermarket, Specialty, and Drug Retailers to Deploy the RETAIL.net Software

SALT LAKE CITY, July 23, 2001... Tomax Corporation is pleased to announce a record number of Software License Agreements for its fourth quarter, which ended June 30, 2001. New license agreements were signed with leading retailers representing a diversity of retail segments and volumes, including supermarkets, drug and specialty retailers. These agreements represent a significant increase in new account licenses- the most in the company`s history to be closed in a single quarter.

New software licenses for the RETAIL.netŪ software have been signed with several customers including American Eagle Outfitters, Fruitful Yield, Sweet Traditions (operators of Krispy Kreme in St. Louis and Chicago), Trader Joe`s, and Value Drug. These retailers have licensed one or more components of Tomax` comprehensive RETAIL.net solution, which includes Transaction Management, Customer Management, Portal/Workflow, and Workforce Management.

"We are thrilled with these new leading retailer partnerships in so many different segments. This reflects favorably on our RETAIL.net solution and our retail-in-realtime vision," says Eric Olafson, chief executive officer for Tomax. "We continue to succeed in providing new solutions to retailers by introducing the rapid ROI benefits of our Web-based RETAIL.net application."

About Tomax
Tomax Corporation is a leading provider of web-based solutions for retail operations and multichannel management. The Tomax RETAIL.netŪ solution enables retailers to create a "retail-in-realtime(tm)" infrastructure across the enterprise, supporting associates in stores and customers at the point of sale, kiosk, and online. Primary components available are: Customer/Transaction Management, Portal/ Workflow and Workforce Management. RETAIL.net components can be hosted by Tomax or the retailer and can be rapidly deployed and modified to support comprehensive requirements. This allows a faster time-to-benefit compared with traditional retail technology approaches. Over 100 branded retail chains representing thousands of stores rely on Tomax solutions in a variety of retail markets including Franklin Covey, Gateway, Kroger, Snyders Drug Stores, TJ Maxx/Marshalls, WH Smith, and 24 Hour Fitness.

For more information on Tomax or its web-based e-business platform, RETAIL.netŪ, call us at 801.990.0909 or visit us at www.tomax.com. Life is short. Click hard with Tomax.

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Copyright Đ 2001 Tomax Corporation. Tomax and RETAIL.net are either registered trademarks or trademarks of Tomax Corporation in the United States and/or other countries. Certain other product names, brand names and company names may be trademarks or designations of their respective owners

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