First quarter 2006 sales at PC Mall Inc. slipped 2% to $234.2 million from $238.4 million the same period last year.
Commercial sales grew 5% but were offset by a 21% decrease in consumer sales and a 17% decline in public sector sales. The consumer sales drop was primarily due to Apple’s January announcement of an accelerated timeline for its transition to Intel processors and an 18% decrease in consumer advertising expenditures, the company says.
PC Mall, No. 62 in the Internet Retailer Top 500 Guide to Retail Web Sites, sells technology to consumers, businesses, government and educational institutions. The pure-play company recorded 2005 sales of $162.2 million, a 16.8% increase over 2004’s $138.9 million.
The company is well positioned for the remainder of 2006; the cost structure is leaner and efforts to maximize its Philippines offshoring initiative to further reduce costs continue, PC Mall says.
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