DRESSER WAYNE DEBUTS NEXT-GENERATION OVATION IX FUEL DISPENSER AT LAS VEGAS NACS SHOW
AUSTIN, Texas, (Nov. 14, 2005) — Dresser Wayne’s new Ovation iXTM fuel dispenser is being billed as “the next big thing” in retail petroleum--the fuel dispenser that will actively help convenience store owners and fuel retailers drive sales, lower costs, and improve accuracy and uptime.
“The Ovation iX fuel dispenser is the most forward-thinking, retailer-friendly dispenser ever designed. Input from our customers significantly influenced the design and capabilities of this product,” says Dan Harrell, Dresser Wayne’s senior director of marketing and product management. “In order to remain competitive, our customers have a strong need for new fueling technologies that will help them lower costs as they continually seek new ways of marketing to their customer base. Unlike any other fuel dispenser on the market, the Ovation iX dispenser is available with a suite of technology products specifically designed to lower total cost of ownership and drive revenue at petroleum retail locations.”
Modeled on Dresser Wayne’s popular Ovation dispenser, the Ovation iX product features a number of revenue-generating and cost-saving tools:
• iX™ Media, which has an integrated 10.4 inch color display to allow retailers to show customized, full-motion video promotions. iX Media also features a built-in speaker and site-specific coupon creation capability.
• iSense™ remote management system, which can automatically diagnose, troubleshoot, and in some cases, actually fix equipment problems — often even before they occur.
• iDPOS™ dispenser application, an in-dispenser point-of-sale system that guarantees uninterrupted fuel and merchandise sales by independently managing round-the-clock transactions and credit card sales — even if the in-store point-of-sale device is off-line.
• The Xflo™ Meter, a fuel meter so accurate that field installations show it virtually eliminates meter drift, annually saving sites thousands of dollars in lost fuel and meter recalibration costs.
The Ovation iX dispenser is powered by Dresser Wayne’s state-of-the-art iX Technology Platform. The platform is designed to work with both existing and future applications, partly the result of using a modern, open architecture design.
“We designed the iX Technology Platform using an open architecture to ensure that it is compatible with current and future applications, practically offering customers unlimited product capabilities and offerings,” said Harrell. “It incorporates the Windows CE platform to optimize the dispenser’s rich multimedia and full-motion video capabilities. Another key benefit to the platform is that it is compatible with any point-of-sale system that communicates with Dresser Wayne fuel dispensers.”
Throughout development of the iX Technology Platform, Dresser Wayne collaborated with BSQUARE, a solution provider to the global embedded device community, on software and hardware development. BSQUARE is also a full service provider, allowing Dresser Wayne to license best-in-class software products and operating systems, such as Windows CE.
“The Ovation iX is a next-generation fuel dispenser taking advantage of the Microsoft Windows CE platform,” said Brian Crowley, president and chief executive officer of BSQUARE. “For Dresser Wayne, OS backward compatibility to legacy devices as well as forward compatibility to the Ovation iX product line are key, so the Windows CE platform is an excellent fit.”
For more Ovation iX product features, visit the Ovation iX section of the Dresser Wayne web site at www.wayne.com.
About Dresser, Inc.
Dresser, Inc. is a worldwide leader in the design, manufacture and marketing of highly engineered equipment and services sold primarily to customers in the flow control, measurement systems, and compression and power systems segments of the energy industry. Headquartered in Dallas, Texas, Dresser has a comprehensive global presence with more than 8,500 employees and a sales presence in more than 100 countries worldwide. The company’s website is www.dresser.com.
About Dresser Wayne:
Dresser Wayne, headquartered in Austin, Texas, is one of the largest business units of Dresser, Inc., and is an industry pioneer for the retail fueling industry. Among its innovations, Dresser Wayne was the first to introduce self-service consoles and fuel blending dispensers to service stations, in-pump card readers and cash acceptors, in-pump radio frequency identification payments systems and dispenser-mounted touch screen payment/communication systems. In addition, Dresser Wayne designs and markets software systems that enable its retail fueling customers to manage the convenience store aspects of their businesses more efficiently, including inventory control, price book management, labor management and site administration. The Dresser Wayne website is www.wayne.com.
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COMPANY CONTACT:
DP Rabalais
Director, North America Marketing
(512) 388-8444
dp.rabalais@wayne.com
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