ShopLocal, LLC Partners with Local.com to Provide Dynamic Local Sales and Circular Content
Chicago, IL & Irvine, CA, November 28, 2005 ShopLocal, LLC, the leading provider of Web shopping services and local shopping information, and Interchange Corporation (Nasdaq:INCX), owners of Local.com, a leading local search engine, today announced that they have partnered to enhance Local.com`s index of more than 16 million business listings with information from ShopLocal.com`s geo-targeted Smart Catalog and Smart Circular products.
Local.com users can now search a broad range of category keywords and find not only locally relevant businesses for their search but also the new "View Store Specials" link, which links users directly to ShopLocal.com`s dynamic online circulars, sales information, and location information for businesses in their area. For example, consumers searching for "electronics" in "Irvine" can click the "View Store Specials" link to view the ShopLocal content.
"We`re delighted to partner with Interchange Corporation to further ShopLocal and Local.com`s dedication to providing consumers with a variety of truly local choices," said ShopLocal, LLC CEO Brian Hand. "ShopLocal prides itself on having accurate content obtained directly from our retail partners. Teaming up with Local.com is just another step in providing consumers with access to the best and most reliable local information on the Web."
Local.com is a rapidly growing local search engine. In October 2005, it surpassed one and a half million unique visitors and five million page views. Local.com provides consumers with the most relevant search results for local businesses based on their search criteria, including direct links to business web sites along with other search-specific content.
"Local.com puts our users` needs first. We endeavor to compile the best and most accurate local information we can provide. Partnering with ShopLocal allows us to give our users what they have come to expect from Local.com a detailed, user-friendly search engine for local information," said Rob Luskey, Interchange Corporation`s director of strategic alliances. "ShopLocal supplies retailers and consumers with dynamic local retail information using ShopLocal`s rich merchant content just made good sense."
About ShopLocal
Owned by Tribune Company (NYSE: TRB), Gannett Co., Inc. (NYSE: GCI), and Knight Ridder, Inc. (NYSE: KRI), ShopLocal, LLC is the leading Web shopping company for consumers and retailers. With ShopLocal.com and The ShopLocal Network -- made up of more than 200 affiliate media, search, and shopping sites -- consumers have access to the only place on the Web with information on products from local stores side-by-side with e-commerce options.
About Interchange
Interchange Corporation (NASDAQ: INCX) owns and operates Local.com (www.local.com), a leading local-search engine powered by the company`s proprietary Keyword DNA and local-web indexing technologies. The company serves local and national Internet, wireless and operator assisted local-search markets in the United States and Europe. Interchange generates revenue principally from paid-search advertising.
The company is headquartered in Irvine, California, with European headquarters in Stockholm, Sweden. For more information on Interchange, please visit: www.interchangeusa.com.
Forward-Looking Statements: All statements other than statements of historical fact included in this document regarding our anticipated financial position, business strategy and plans and objectives of our management for future operations, are forward-looking statements. When used in this report, words such as "anticipate," "believe," "estimate," "plans," "expect," "intend" and similar expressions, as they relate to Interchange or our management, identify forward-looking statements. Any forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to our management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors, including, but not limited to, our ability to re-launch the Local.com domain and incorporate our local-search technologies, market the Local.com domain as a destination for consumers seeking local-search results, grow our business by enhancing our local-search services, expand our Advertiser and Distribution Networks, expand internationally, integrate the operations and effectively utilize the technology of Inspire, a Swedish Internet and wireless local-search technology company, which we recently acquired, integrate the operations and effectively utilize the technology of Inspire, develop our products and sales, marketing, finance and administrative functions and successfully integrate our expanded infrastructure, as well as our dependence on major advertisers, competitive factors and pricing pressures, changes in legal and regulatory requirements, and general economic conditions. Any forward-looking statements reflect our current views with respect to future events and are subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. All subsequent written and oral forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by this paragraph.
Our Annual Report on Form 10-KSB, subsequent Quarterly Reports on Form 10-QSB, recent Current Reports on Form 8-K, and other Securities and Exchange Commission filings discuss the foregoing risks as well as other important risk factors that could contribute to such differences or otherwise affect our business, results of operations and financial condition. The forward-looking statements in this release speak only as of the date they are made. We undertake no obligation to revise or update publicly any forward-looking statement for any reason.
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