inQ’s Live Chat Transforms Online Visitors into Qualified Leads
LeadQ Technology Provides Solid Online Lead Generation Solution for B2B and B2C Websites
Los Angeles, CA, November 30, 2005 - inQ, a leading online marketing company utilizing live chat to put salespeople on the Web, today announced the addition of leadQ to their live chat marketing solutions for businesses. leadQ is a lead generation solution that can be used to qualify site visitors and capture personal information for immediate or future contact. leadQ is typically deployed on B2B or high ticket consumer product websites (such as automotive, financial services, real estate) in verticals where products are primarily sold by phone, or face to face by a broker or sales representative. The leadQ Live Agent engages online visitors in a live chat dialogue, qualifies their purchase intent and the revenue potential they represent, and arranges a phone appointment with a sales representative.
“Web visits can be one of the most valuable lead generation tools a business has, and leadQ enables a more efficient and customer-friendly way of transforming online visitors into valuable leads,” said Bernard Louvat, inQ’s CEO. “leadQ establishes a personal communication link online via live chat between the customer and the business and ultimately increases the likelihood they will connect with a sales representative and buy.”
leadQ targets visitors that are gathering product information on a business’ website, and is used to collect valuable customer information for sales and marketing initiatives that are typically completed over the phone. A ‘click2chat’ box is built into the page or a live chat is automatically initiated based on onsite behavior such as the amount of time a customer spends on the website, on a particular product page, or the number of visits to the site. When a chat is launched the live agent will introduce himself as a customer service agent from the site and may ask a few questions to better understand the customer and his needs. The agent will then explain the value of talking directly to a sales representative and will collect a name, phone number and a call-back time all through the chat dialogue. The lead is immediately transferred to the client’s sales team and a hot transfer from the chat to a sales representative on the phone can be arranged. leadQ can also be implemented as a customer begins the “Contact Us” form-fill process, a standard procedure for many online businesses that are selling their products or services through a direct sales model. Here leadQ can increase the accuracy of the data collected as well as the form completion rate.
”By integrating leadQ into our e-commerce site, we’ve seen a tremendous growth in viable leads for our business,” said Drew Noel, Vice President of Marketing for Kevis of Beverly Hills. “Where in the past we would have difficulty understanding the needs of potential clients prior to contacting them, with leadQ we can now gather information concerning their exact needs and product history via the live chat before we provide our initial phone consultation. By qualifying our sales leads through a chat agent first, we have been more effective in converting sales from our site visits and have seen a 39% increase in revenue from the Web since implementing leadQ.”
inQ is devoted to bringing the in-store shopping experience to the Web by allowing businesses to populate their sites with sales professionals via live chat. Using inQ’s live chat solutions, any business can offer their customers trained representatives on their website who will answer questions, qualify leads, sell products and services, promote up-sell and cross-sell opportunities, and assist in the check out process reducing cart abandonment, all in real-time. inQ provides its clients with a fully outsourced solution that includes a proprietary ASP chat software application, chat center services with trained and dedicated live agents, and marketing agency expertise that assists clients in the developing, designing and executing a successful live chat campaign.
About inQ
Founded in 1999, inQ is a leading developer of chat marketing solutions for e-commerce websites allowing businesses to populate their sites with salespeople through live chat. inQ uses Live Agents to interact with consumers in pre and post-sale transactions, helping sites deliver more personalized one-on-one sales, and enhance up-sell and cross-sell opportunities with customers. By utilizing state-of-the-art and proprietary live chat technology and trained and experienced sales representatives, inQ offers clients 24/7 online marketing solutions that are completely customized by inQ’s in-house marketing agency to meet the specific needs of every client. inQ is working with companies in the travel, retail, media, software, financial services, telecom and B2B sectors. More information can be found by visiting www.inq.com
About Kevis of Beverly Hills
Kevis of Beverly Hills is a provider of technologically advanced hair rejuvenation and hair care products. Using patented ingredients in combination with Japanese technology and Italian cosmetology, Kevis delivers high levels of drug-free, enzymatic and hyaluronan-based hair rejuvenation and nutrition for effective, natural results. For more information about Kevis of Beverly Hills please visit the company’s website at www.kevis.com
CONTACT:
Kristin Conforti
Connors Communications
(516)-320-6839
kristin@connors.com
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