Exmplar, Inc. Hires Jonathan Davis as Regional Sales Executive
Fairfax, VA (Nov 30, 2005) – Jonathan Davis has been hired as Regional Sales Manager for Exmplar, Inc., a leading provider of multi-channel Brand Personalization services designed to help clients achieve a customer-centric approach to their marketing efforts. He will be working out of the Denver, Colorado office and covering sales for Exmplar’s Western region.
Davis brings extensive experience in both the client side and the database marketing supplier side of multi-channel retail marketing. He is an important and valuable addition to the Exmplar sales team.
“Marketers have struggled to implement true one-to-one marketing,” said Keith Wardell, president and CEO of Exmplar. “Jonathan’s considerable knowledge and experience in retail and catalog sales, marketing and database marketing, will give our clients a competitive edge.”
“Exmplar’s work in individual customer relationship management, or brand personalization, improves customer relationships, especially when delivered across multiple channels.” said Davis. “This company is on the leading edge of the next major innovation in marketing to consumers and I am excited to be part of that.”
Davis was formerly a Director of New Business Development at Abacus Direct, where he was the top new business producer for eight years running. Prior to joining Abacus, he held marketing positions at the Right Start, L.L. Bean, Brookstone and with consumer products manufacturer Revlon.
About Exmplar
Since 1998, Exmplar, Inc. has been helping clients deliver relevant messaging to customers through multi-channel marketing programs. Proven to increase sales and profitability, its proprietary Brand Personalization Model simplifies the complex task of customer targeting. Exmplar’s full-service approach allows clients to focus on strategic objectives and planning, while Exmplar handles all aspects of program execution. Exmplar’s clients include HSN Improvements, Staples, 1-800-Flowers.com, Gevalia, and Collectibles Today. For information about Exmplar, visit its website at www.exmplar.com.
Contact: Judy Klein
(212) 572-4818
jklein@stantoncomm.com
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