Fourth quarter 2006 jewelry and watch sales at Amazon.com Inc. jumped more than 100% year-over-year. And the e-retailer experienced steadily increasing traffic to its Jewelry & Watches store during 2006, the company says.
In addition to shipping 130% more pairs of diamond stud earrings and 100% more color gemstone jewelry, watch sales at Amazon.com in the fourth quarter increased 171% year-over-year. The store offers more than 200 brands and 8,000 styles; the retailer added 800 styles during Q4 2006.
The Jewelry & Watches store features a Learning Center that provides buying guides for pearls, diamonds, precious metals and watches. And it offers numerous consumer tools such as Customer Reviews, Top Sellers lists, So You’d Like To guides and Listmania lists.
Amazon.com is No. 1 in the Internet Retailer Top 500 Guide.
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