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Feature Article September 2005   
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Online sales growth: More of the same

Online sales growth: More of the sameIt’s more of the same in online retail sales, the Census Bureau of the Department of Commerce reports. Online retail sales were up 26% in Q2 this year from Q2 last year, reaching $21.1 billion. Growth rates in the mid 20s have been the story of e-commerce for some time. Total retail sales for the second quarter of 2005 were estimated at $940.8 billion, an increase of 8.4% from second quarter of last year. The numbers are adjusted for seasonal variation and holiday and trading-day differences, but not for price changes.

On a not adjusted basis, the Census Bureau estimates online retail sales for the second quarter at $19.8 billion up 25.7% from the second quarter of 2004. Total retail sales on a not-adjusted basis increased 8.1%. m

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