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Press Releases Thursday, October 28, 2004   
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VF Corporation Chooses Alien Technology RFID Solution in Multi-Year Agreement; EPC Class 1 Readers and Tags Enable World Apparel Leader to Meet Key Retail Mandates

MORGAN HILL, Calif.--Oct. 27, 2004--Alien Technology(R) Corporation, a leading provider of Radio Frequency Identification (RFID) products, today announced that VF Corporation (NYSE:VFC), a world leader in branded apparel, has signed a multi-year agreement to purchase Alien(R) tags and readers. VF will use these EPC Class 1 products to tag cases and pallets destined for Wal*Mart and other retailers requiring RFID tags.

"Alien tags and readers offer the best long-term approach to VF Corporation for RFID compliance," said Eric Anthony, VP of Information Technology Services at VF. "Alien`s ability to ensure capacity and to coordinate the future upgrade to Class 1 Gen 2 helps us manage risk in implementing this mandate. Alien`s Class 1 system performed well in our tests, ensuring a smooth roll-out in January."

"We are pleased to add a world leader in branded apparel to the growing majority of companies choosing EPC Class 1 solutions for RFID compliance," said Stav Prodromou, CEO of Alien. "By choosing EPC Class 1, VF has chosen the best course for compliance and ultimately to a strong ROI. This decision demonstrates that VF`s industry leadership stems not only from successful brand building, but also sound operational policy."

About Alien Technology
Alien Technology Corporation is a leading provider of Radio Frequency Identification (RFID) products for global customers in government, retail, manufacturing, pharmaceuticals, transportation, and other industries. Using its patented manufacturing process, Fluidic Self Assembly (FSA(R)), Alien(R) manufactures EPC tags in very high-volumes and at low cost. The company also provides RFID readers for a variety of applications including supply chain management, logistics, and anti-counterfeiting, to improve inventory management and reduce operating costs. Alien is an active member of EPCglobal. More information about Alien Technology Corporation can be found on the Company`s website at www.alientechnology.com. Alien, Alien Technology, the Alien logo and FSA are trademarks or registered trademarks of Alien Technology Corporation in the United States and other countries.

Copyright 2004 Alien Technology Corporation. All rights reserved.

About VF
VF Corporation is a leader in branded apparel including jeanswear, intimate apparel, sportswear, outdoor products and workwear. Its principal brands include Lee(R), Wrangler(R), Riders(R), Rustler(R), Vanity Fair(R), Vassarette(R), Bestform(R), Lily of France(R), Nautica(R), Earl Jean(R), John Varvatos(R), JanSport(R), Eastpak(R), The North Face(R), Vans(R), Napapijri(R), Kipling(R), Lee Sport(R) and Red Kap(R).

VF Corporation`s press releases, annual report and other information can be accessed through the Company`s home page, www.vfc.com.

Contacts Alien Technology Corporation
Deborah Wiborn, 408-201-7486
dwiborn@alientechnology.com
or
VF Corporation
Jim Jackson, 336-424-3890
jim_jackson@vfc.com
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