Buy.com Inc. continues its resurrection. The online retailer reported today that the number of orders it received during the holiday shopping season increased 35% to 806,000 over the number of orders it received during last year's holiday season. Traffic also increased over 33% compared to last year's holiday shopping season, with more than 130,000 shoppers visiting the site each day.
What Buy.com describes as its entertainment category--books, music, videos and games--led the growth, up 106% over last year, while consumer electronics sales were up 66%. Book sales were up fourfold over last year, while games were almost double the previous year, Buy.com reports.
"This has been a year of increasing momentum for Buy.com, and I believe that all of our moves in 2002--free shipping, reducing book prices, new categories, Buy Magazine--have enhanced our commitment to providing our customers with the best possible online shopping experience available. This holiday season was simply proof of that," said Robert Price, president for Buy.com.
Back...
