Akamai names a chief marketing officer
Akamai Technologies Inc., provider of content delivery systems, has named Lisa Arthur chief marketing officer. She will be responsible for Akamai`s marketing strategy and operations, including product marketing, channel marketing, marketing communications, programs and services, and sales training.
She most recently was vice president, On Demand & Services Marketing, at Oracle Corp., where she was responsible for global marketing of Oracle`s fastest growing business, Oracle On Demand, as well as Support, Consulting, and Education Services, representing more than $6 billion in revenue. Her responsibilities included developing global marketing strategies, positioning, awareness, and demand creation.
Arthur also has served as vice president, global CRM product marketing at Oracle, and was responsible for developing and managing product marketing strategies for Oracle`s CRM business.
Before Oracle, Arthur was vice president of marketing at Exact Software, a provider of e-business software for small to midsize businesses.
Back...
