Content Delivery Network Service Improves Web Performance And Availability for Handspring.com
Santa Clara, Calif. — November 4, 2002 — Speedera Networks Inc., the emerging leader in global content delivery services, today announced that Handspring (NASDAQ: HAND), the leading innovator in personal communications products and services, has chosen Speedera`s content delivery network (CDN) to improve Web site performance and availability for its online customers, especially during product launches and other peak traffic times.
"As a leading vendor of handheld computing products, our product launches can quadruple the normal amount of traffic to our web site. With Speedera, we are equipped to handle it," said Bill Slakey, CFO of Handspring. "Instead of having to build out our site internally, we outsourced web content delivery to Speedera at a fraction of the cost. With their help, we are prepared to handle traffic surges and we don`t have to worry about over- or under-building our infrastructure."
Vendors who sell online are uniquely sensitive to the lost revenues caused by site slowdowns or outages. If a Web page is unavailable or the download times are too slow, shoppers will often abandon the shopping cart and may even decide to jump to a competitor`s site. Speedera helps eliminate that problem by intelligently routing content to the fastest available edge server on its globally distributed network - increasing site performance and availability and ensuring that more online shoppers successfully make their way to the checkout.
"With the approaching holiday season predicted to be the most competitive to date, retailers cannot afford to provide a less-than-stellar online shopping experience," said Ajit Gupta, CEO and co-founder of Speedera Networks. "Speedera ensures its customers that peak traffic times, whether expected or unexpected, will be handled with ease and efficiency so the customer can focus on what`s important: the bottom line."
By outsourcing to Speedera, Handspring is able to realize cost savings because the company does not need to deploy additional application and web servers to handle web site traffic increases. Plus, Speedera offers round-the-clock customer service and support, so Handspring does not have to invest in additional personnel for site management and maintenance, as they would have with an in-house solution.
Handspring rounds out Speedera`s growing roster of online commerce customers, which also includes such vendors as Amazon.com, American Eagle Outfitters, Bluefly, Gateway, Vans.com and award-winning HPShopping.com, to name a few. Speedera`s CDN is one of the largest content delivery networks in the world, with connectivity to over 1000 carrier backbones and with points of presence in the Americas, Europe and the Asia-Pacific region. Speedera`s network is rated as the fastest and most consistent CDN by independent third party tests.
About Speedera Networks
Speedera Networks, Inc. is a leading global provider of award-winning Internet services for reducing costs and improving enterprises` Web presence through superior performance, quality, availability, scalability and security. The company`s edge delivery network is deployed in the Americas, Europe and the Asia-Pacific region, with connectivity to over 1000 carrier networks. Speedera`s SpeedSuite services include a comprehensive set of next generation streaming, content delivery, failover, global load balancing, security and management services, all based on a common global traffic management infrastructure and patented technology. The company`s customers include leading companies such as Amazon.com, AMD, DoubleClick, Macromedia, Microsoft, The Weather Channel and Fox Kids Europe. The company`s investors include Banc of America Securities LLC, Continuum Group Ltd, Deutsche Bank AG, Hewlett-Packard Company, Industry Ventures, Oracle, and Trinity Ventures, among others. Speedera Networks is located at 4800 Great America Parkway, Santa Clara, CA, USA 95054-1227.
For more information about Speedera, please call +1 408-970-1500, visit http://www.speedera.com or email info@speedera.com.
About Handspring
Handspring is a leading innovator in personal communications and handheld computing. The company develops, manufactures and markets the Treo wireless communicators and Treo 90 organizer, the Visor expandable handheld computers, and client and server software for fast Web access from handheld devices and mobile phones. Today Handspring sells its products and accessories at www.handspring.com and through select Internet, retail and carrier partners in the United States, Europe, Asia, Australia, New Zealand, Canada and the Middle East.
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