eBay launches a new mobile search application in the U.S. and Europe
EBay Inc. is launching a new mobile search application with Dynetic Mobile Solutions, a mobile platform provider. The application will be available for download on eBay.com and on selected carriers across the U.S. and Europe in April. Vodafone will also pre-load the application on selected handsets.
The new application is based on Dynetic’s mobile software platform and enables eBay customers to access the online auction site, search, browse, find deals and bid on auctions or purchase fixed price items.
“EBay users want to access eBay all the time. They will never miss the end of an auction,” says Henri Moissinac, head of eBay Mobile. “Thanks to Dynetic, we made the eBay mobile application fun and easy to use.”
The mobile portal is accessible through the phone’s web browser. With Dynetic’s new Java-based technology, the consumer will experience a clearly structured interface that is easier to navigate and matches the phone’s display size, the company says.
An eBay option also will join the fixed menus of several new mobile handset models, making it easier for customers to participate in an auction, search for products or view articles, Dynetic says. In addition, the eBay customer will receive real-time alerts when an auction is finished or the customer’s offer is outbid. Saved research results can be accessed at a later date without an Internet connection.
Dynetic has been a collaborator in eBay’s mobile strategy since 2003 in more than 10 countries, including Belgium, German, the United Kingdom, France, Italy, Austria, Spain and the U.S. Customers in Ireland, Switzerland and Canada will be able to access the mobile platform later this year, Dynetic says.
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