American Eagle Outfitters Chooses Speedera Networks to Enhance Online Shopping Experience For Customers
-- Speedera`s Content Delivery Network Helps ae.com Prepare for Upcoming Holiday Shopping Season --
SANTA CLARA, Calif., Nov. 25 -- Speedera Networks Inc., the emerging leader in global content delivery services, today announced that American Eagle Outfitters (AE) (NASDAQ: AEOS) selected Speedera`s Web content delivery service for its Web site, ae.com (www.ae.com). With Speedera`s content delivery network (CDN), ae.com will provide visitors fast and consistent response -- even at peak traffic times -- during the upcoming holiday shopping season. In addition to improving site performance, AE is saving on infrastructure costs by reducing the load on its own Web site.
"We are confident that this will be our biggest year for online shopping, and it is important that our Web site be fast and reliable for our customers," said Heather Yerage, director of operations at American Eagle Outfitters.
CDN services are ideal for retailers who have the added complication of a customer base that is globally dispersed -- like AE, who has customers throughout the United States and Canada. Speedera alleviates the problem of consistent performance for all customers by intelligently routing content to the fastest, most available edge server on its global network. Performance is fast, regardless of the shopper`s location.
"Online shopping is a fiercely competitive market, and competition only intensifies during the holiday season," said Ajit Gupta, president and CEO of Speedera Networks. "Speedera takes the performance and security worries out of the equation for retailers and allows them to focus on what`s important -- customer satisfaction and the bottom line."
With $1.4 billion in annual revenue, American Eagle Outfitters, Inc, is one of the most successful lifestyle retailers nationwide, targeting 16 to 34 year old men and women. With strong competition in this key demographic in the online retail market, a faster, more reliable Web site provides an added competitive edge. By implementing Speedera, AE is ensured speedy response times, high availability, and the ability to support encrypted content required for secure commerce transactions.
AE rounds out Speedera`s roster of online retailer customers, which also includes Amazon.com, Gateway, HPShopping.com, Vans and several others. Speedera`s award-winning CDN is one of the largest content delivery networks in the world, with connectivity to over 1000 carrier backbones and with points of presence in the Americas, Europe and the Asia-Pacific region. Speedera`s network is rated as the fastest and most consistent CDN by independent third party tests.
About Speedera Networks
Speedera Networks, Inc. is a leading global provider of award-winning Internet services for reducing costs and improving enterprises` Web presence through superior performance, quality, availability, scalability and security. The company`s edge delivery network is deployed in the Americas, Europe and the Asia-Pacific region, with connectivity to over 1000 carrier networks. Speedera`s SpeedSuite services include a comprehensive set of next generation streaming, content delivery, failover, global load balancing, security and management services, all based on a common global traffic management infrastructure and patented technology. The company`s customers include leading companies such as Amazon.com, AMD, DoubleClick, Macromedia, Microsoft, The Weather Channel and Fox Kids Europe. The company`s investors include Banc of America Securities LLC, Continuum Group Ltd, Deutsche Bank AG, Hewlett-Packard Company, Oracle, Industry Ventures and Trinity Ventures, among others. Speedera Networks is located at 4800 Great America Parkway, Santa Clara, CA, USA 95054-1227. For more information about Speedera, please call +1-408-970-1500, visit http://www.speedera.com/ or email info@speedera.com.
About American Eagle Outfitters, Inc.
American Eagle Outfitters is a leading lifestyle retailer that designs, markets, and sells its own brand of relaxed, versatile clothing for 16 to 34 year-olds, providing high-quality merchandise at affordable prices. AE`s lifestyle collection includes casual basics like khakis, cargos, and jeans; fashion tops like rugbys, polos, and graphic T`s; and functional items like swimwear, outerwear, footwear, and accessories. AE`s Canadian subsidiary, Bluenotes/Thriftys, targets a slightly younger demographic, offering a more urban/suburban, denim-driven collection for 12 to 22 year-olds. American Eagle Outfitters currently operates 665 AE stores in 48 states and the District of Columbia, 51 AE stores in Canada, and 111 Bluenotes/Thriftys stores in Canada. AE also operates via its Internet business ae.com.
For additional information contact:
Mandy Mladenoff
Sterling Hager
415-591-8420 (direct)
amladenoff@sterlinghager.com
Marjorie Jaffe Goldner
American Eagle Outfitters
212.561.4956 (direct)
goldner@ae.com
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