West Marine handles influx of BoatU.S. supplier base
With its acquisition in January of retailer BoatU.S., West Marine Inc.
needed to quickly increase its supply chain visibility to accommodate 120 additional vendors. Now, with expanded supply chain automation and optimization services, it`s able to keep products flowing from more than 400 suppliers, the company said.
"Our position as the leading boating supply retailer is based on a
tremendous track record of delivering quality merchandise at competitive
prices while continuing to grow our business throughout the country," said said David Schenk, CIO of West Marine. "A
significant component of that success comes from the quality and
effectiveness of our supply chain strategy."
West Marine expanded its supply chain capabilities through services of SPS Commerce Inc., which provides hosted services that integrate production and ordering information from West Marine`s suppliers.
West Marine said SPS enabled it to integrate with the entire supplier base of BoatU.S. in less than a month. BoatU.S., which had been the second-largest U.S. boating retailer after West Marine, also brings to West Marine a mail-order operation
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