USERS OF E.PIPHANY® SERVICE APPLICATIONS TAKE CUSTOMER SERVICE TO NEW LEVELS
CHICAGO -- ICCM Conference- August 26, 2003 - E.piphany, Inc. (Nasdaq: EPNY), a full-suite provider of customer relationship management (CRM) solutions, today announced that increasing numbers of leading organizations are choosing E.piphany Service to provide their customers with a new level of customer service in their call centers and multi-channel contact centers. Since the launch of the E.piphany E.6™ software suite, new E.piphany Service customers including AES ExxonMobil, Autotrader.com, California State Automobile Association, Mazda North America and Zale Corporation have joined other E.piphany Service customers such as Banc One, Burlington Coat Factory, DHL, Expedia, Hard Rock Café, Harley Davidson, Merrill Lynch, MGM Mirage and Pier 1 to leverage E.piphany Service as the mission-critical link between their organizations and their customers.
"With thousands of E.piphany Service seats in deployment at call centers around the world, and the most advanced, J2EE-based CRM architecture available today, E.piphany has firmly established itself as the contact center solution of choice," said Karen Richardson, chief executive officer of E.piphany. "E.piphany Service provides companies with the flexibility and scalability required to meet the challenging demands of today`s discerning customers in retail banking, insurance, telecommunications, retail and travel and leisure. Driven by embedded analytics, E.piphany Service delivers a single customer view to the contact center and enables even the most complex organizations to achieve a customer integrated enterprise."
The E.piphany Service product line, built on the E.piphany E.6 software platform, is the industry`s first customer service solution designed from inception to optimize the customer experience. E.piphany Service enables organizations to achieve key business objectives and provides customers with the quality of personalized service they now expect. E.piphany Service enables each of the necessary requirements for customer experience optimization:
• Driven by Rich Customer Intelligence
• Personalized Real-Time Offer Delivery
• Consistent Multi-Channel Interactions
• Flexible, Customer-Centric Business Processes
Kelly Maddern, senior director of IT/online at Hard Rock Cafe, says "With more than 100 restaurants in 36 countries and 28 million customers spanning the world, keeping a single view of that customer base while attracting new customers is a complex and constantly evolving challenge. E.piphany software products permit us to engage in a dialogue with our customers and provide offers that are relevant to what they want. The more we know about our customers, the more we`re able to show them what Hard Rock has to offer. We chose E.piphany Service for its flexibility and advanced architecture, and believe that with the E.6 software solution E.piphany has raised the bar for contact center applications."
AutoTrader.com President and CEO, Chip Perry, said "We required a CRM system that offered the flexibility to match our unique business processes, in order to drive top-tier service, support, sales and marketing functions. After an extensive review of several CRM software suites, E.piphany`s full footprint software solution was the clear choice. It offered a proven track record and the flexibility to meet our corporate goals. Furthermore, investing in a strategic CRM initiative at this stage of our development indicates our commitment to set the pace as the leader in online auto classifieds, and requires a system that can adapt and scale as our company grows."
"Our vision when building the E.6 software solution was to not merely raise the bar for CRM applications, but to completely change the playing field," said Phil Fernandez, president and chief operating officer of E.piphany. "Changing the way businesses think about their customers, combined with the advances in web services architectures, have created opportunities for software applications that never existed before. Today, E.piphany provides the only end-to-end CRM solution that takes full advantage of all those opportunities. Building the E.6 software suite on the most advanced architecture provides our customers with the ability to view CRM from the customer`s perspective, building business processes that are customer-centric and delivering relevant, personalized interactions while meeting their business objectives."
For more information on how to purchase E.piphany Service, or any of the other applications in the E.piphany E.6 software suite, contact E.piphany`s sales organization at 1-877-764-4163 or on the Web at: www.epiphany.com.
About E.piphany
The E.piphany E.6™ Suite of CRM software solutions enables global organizations to create a Customer Integrated Enterprise and align touchpoints, processes and technologies around the customer. Built on the industry`s most advanced, component-based platform, the E.6 software solution creates benefits that cross departments and geographies, and result in rapid, measurable ROI. With the E.6 Suite of Marketing, Service and Sales software solutions, every customer interaction is driven by real-time intelligence, enabling businesses to better understand their customers and optimize every interaction from both a revenue generation and customer retention viewpoint. More than 460 companies, including nearly 40 of the Fortune 100, use E.piphany software products to enhance their customers` experiences while, at the same time, realizing the companies` business objectives. With worldwide headquarters in San Mateo, CA, E.piphany serves customers in more than 40 countries worldwide.
E.piphany and the E.piphany logo are registered trademarks and E6 is a trademark of E.piphany, Inc. All other trademarks are the property of their respective owners.
Public Relations Contacts:
Courtney Zoog, E.piphany
650.356.5863
czoog@epiphany.com
Brandon McCormick, Access Communications
415-844-6218
bmccormick@accesspr.com
Investor Relations contact:
Todd Friedman, E.piphany
650.356.3934
tfriedman@epiphany.com
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