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News Stories Tuesday, September 18, 2001   
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American Jewelry opens an Amazon.com zShops store


New York-based American Jewelry Corp., a designer, manufacturer and distributor of fine jewelry, is extending its presence on the web once again. American Jewelry announced today it is launching a store at Amazon.com zShops. It upgraded its web site—www.elegantchoice.com—in May, and last month launched a store at Yahoo stores.

“We believe that Amazon`s zShops will add exposure and sales from customers we are seeking as well as increase awareness of our own site, which will continue to carry a much larger selection of products," said Isaac Nussen, president of American Jewelry.

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