1-800-Flowers introduces customized cards

IRCE 2008 Conference Multi-Media CD-ROM

1-800-Flowers.com is rolling out a new service that allows customers to create their own greeting cards, postcards and photo cards. Touchpoint Inc.’s CardStore online solution provides next-day custom printing, a wide choice of borders for custom images, and personalized messages with a choice of fonts, colors and sizes. The service also allows customers to have the cards addressed, stamped and mailed direct to the recipient or the customer. Customers can use their own designs and photos or standard designs offered with the service. The companies did not disclose pricing for the service.