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Press Releases Tuesday, March 25, 2003   
E-Mail 'Sunoco Chooses viaLink’s Data Synchronization Service' to a friend  Printer Friendly: Sunoco Chooses viaLink’s Data Synchronization Service   

Sunoco Chooses viaLink’s Data Synchronization Service

Contact:
Betsy Hill
Director of Marketing
The viaLink Company
(972) 934-5500
bhill@vialink.com

Dallas, Texas – March 21, 2003 – The viaLink Company (OTCBB: VLNK) said today that Sunoco (NYSE: SUN) will use viaLink’s syncLink(R) service to synchronize item, price and promotion data with its suppliers across its chain of convenience stores.

Sunoco, Inc., headquartered in Philadelphia, PA, is a leading manufacturer and marketer of petroleum and petrochemical products. With 730,000 barrels per day of refining capacity, over 4,300 retail sites selling gasoline and convenience items, interests in over 10,000 miles of crude oil and refined product pipelines and 35 product terminals, Sunoco is one of the largest independent refiner-marketers in the United States. For additional information, visit Sunoco’s web site at www.sunocoinc.com.

The viaLink Company (OTCBB: VLNK) provides advanced e-commerce services to the retail and CPG industries. We help progressive suppliers, distributors and retailers improve their supply chain efficiency, increase sales and serve their customers more effectively. For more information about viaLink’s data synchronization, scan based trading, supply chain visibility and UCCnet registry and publication solutions, call (972) 934-5500 or visit viaLink`s website: www.vialink.com.

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