eMachines Retains Channel Intelligence To Assist In Online Retail Partner Sales
Celebration, Fla. (November 10, 2003) -- Channel Intelligence, Inc. today announced that eMachines, the third-largest provider of desktop PCs in the United States according to IDC, recently retained the company to direct online eMachines customers to its retailer partners’ Web sites to purchase products.
Using Channel Intelligence`s Channel Buy Links service, online customers are able to move from eMachines` product information page to point-of-purchase pages on the retail partner sites with two mouse clicks.
eMachines also uses Channel Intelligence`s Product Pinpointer to allow customers to locate nearby stores that have the manufacturer`s product in stock by inputting their zip code. eMachines products are sold in major consumer electronics retail stores.
"We want to make it easy for our customers to buy merchandise online while maintaining our strong alliance with our retail partners," said Ed Fisher, senior vice president of Global Sales Operations at eMachines based in Irvine, Calif. "We have easily accomplished this goal using two of Channel Intelligence`s tools. Customers can now either purchase directly from the online retailer or find the location of a store in their area that sells our products and visit it in person."
eMachines is one of more than 70 consumer electronics and computer products manufacturers who are now using one or more of Channel Intelligence`s software and services.
"The typical manufacturer sees a huge increase in sales after starting our services," said Alan Fulmer, president of Channel Intelligence based in Celebration, Fla. "In total, our services have accounted nearly $10 billion in sales leads and more than $1 billion in actual online and offline sales."
"Our mission is to be an enabler of channel-driven commerce, both online and offline, and to simplify the purchasing process for all involved," Fulmer said. "We`re happy to be serving eMachines in that capacity."
About eMachines, Inc.
Recently noted the No. 3 top-selling desktop PC vendor in the United States by industry analysts IDC, eMachines, Inc. is a privately held company dedicated to providing consumers with affordable, high-value personal computers. Incorporating the same high-quality, brand-name components as other major PC brands, eMachines is able to offer premium value to its customers by working closely with its manufacturing and retail partners, and by strictly maintaining one of the lowest operating costs in the PC industry. Since inception, eMachines has shipped more than six-million PCs through leading national and international retailers, catalog and online merchandisers. For more information, visit http://www.emachines.com.
About Channel Intelligence, Inc.
Channel Intelligence, Inc. develops services that improve online and offline sales for manufacturers, dealers, and consumers. These services allow manufacturers and dealers to capture incremental sales, maintain margins, reduce shopping cart abandonment, and refine product flow through the channel, all the while improving the shopping experience for the customer. Channel Intelligence has sent nearly $10B in leads through the channel and has helped manufacturers sell more than $1B in products. Located near Orlando, Fla., Channel Intelligence Inc. is privately held. For more information, contact: Channel Intelligence Inc., 1180 Celebration Blvd., Celebration, FL 34747; phone (321) 559-2300; fax (321) 559-2379; http://www.channelintelligence.com.
eMachines is a registered trademark of eMachines, Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability and specifications are subject to change without notice.
Contacts
Channel Intelligence, Inc., Celebration
Mark Campagna, 321-559-2326
Fax: 321-559-2379
mark.campagna@channelintelligence.com
or
Tech Image Ltd.
Ken Krause, 847-632-0040 Ext. 228
Fax: 847-632-1841
ken.krause@techimage.com
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