DMinSite, a provider of managed e-commerce and marketing services for catalog retailers, has hired former Cornerstone Brands circulation manager Maricela Mejia as senior commerce site manager.
Mejia has been charged with strengthening DMinSite’s direct marketing services, including customer relationships, customer acquisition, e-mail segmentation, and paid search. “Maricela brings over 10 years of sophisticated direct marketing knowledge to DMinSite,” says CEO Larry Kavanagh. “Her take on classic direct marketing principles will be invaluable applying the techniques online.”
Mejia most recently served as director of circulation for Frontgate, a division of Cornerstone Brands, where she was responsible for circulation and distribution of the Frontgate catalog, list rental, mail plans, and split testing.
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