LaGarde returns as CEO of his e-commerce software company
Bob LaGarde has returned as CEO of the e-commerce software company he founded, LaGarde Inc.
LaGarde turned over the CEO role to Joe Whelan, a former executive of Freightquote.com, in June 2006, while remaining as chairman. Whelan left the company this month as part of an overhaul of company management.
LaGarde says his aim is to drive the introduction of a new hosted version of the company’s e-commerce software aimed at mid-market companies, which has been in development for two years.
“They were having trouble getting that product to market,” LaGarde tells Internet Retailer.. “I came back to lead the initiatives around that new product and the company’s focus on mid-market technology and solutions.” LaGarde’s StoreFront software has mainly been used by smaller companies.
The new product, which also includes new features aimed at B2B as well as B2C companies, is now in beta and is scheduled for release in March, LaGarde says.
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