PERFORMICS NAMED AS THE SECOND FASTEST GROWING "RISING STAR" IN CHICAGOLAND AREA
Deloitte & Touche "Fast 50" Program Ranks Performics at No. 2,
Recognizing Performics` Strong Revenue Growth
CHICAGO, IL, September 20, 2001 -- Performics, a pay-for-performance online
marketing company, today was named as the second fastest growing "Rising
Star" technology company in the greater Chicagoland area. The ranking was
issued by Deloitte & Touche as part of its prestigious "Fast 50" program.
Among companies that have been in business three years, just five are
chosen as Rising Stars based on three-year revenue growth, from 1998 to
2000. The overall Fast 50 program ranks 50 of the fastest growing
technology companies in the area that have been in business for five years.
Performics is the only company offering a managed approach to
pay-for-performance marketing for a full spectrum of online marketing
tactics, such as search engine optimization, Web site advertising and
opt-in e-mail. Because marketers pay only for the sales and leads generated
by Performics` programs, tracked by Performics` proprietary
ConnectCommerce(SM) technology, they are able to fix and accurately predict
customer acquisition costs and return on investment. As a result of working
with Performics, clients such as Eddie Bauer, Spiegel, Verizon Wireless,
Bose and more than 100 other companies have seen substantial increases in
online revenue.
Performics` CEO James Crouthamel credits the aligned interests that are
inherent in pay-for-performance marketing with the company`s success. "By
definition, pay-for-performance means that Performics is highly
incentivized to produce results for our clients," says Crouthamel. "As a
result, we take a very active approach to managing accounts, seeking out
new partners, negotiating premium placements, and constantly bringing new
deals to the table for our clients."
To qualify as a Rising Star in the Fast 50 program, companies must meet
certain operating revenue thresholds in 1998 and 2000, must be a public or
private company headquartered in the greater Chicagoland area, and be a
"technology company" defined as a company that produces technology,
manufactures a technology product, or devotes a high percentage of effort
to research and development of technology.
"We congratulate Performics for its tremendous achievement and success in a
relatively short period of time," said Tim McCarty, Partner of Deloitte &
Touche. "The Rising Stars are emerging companies to watch. We look forward
to witnessing their continued growth and expect that many of these
companies will be named to the Technology Fast 50 list in the years to
come."
Winners of the regional Fast 50 programs in the United States are
automatically entered in the Deloitte & Touche Technology Fast 500 program,
which ranks the nation`s top 500 fastest growing technology companies.
The Fast 50 program is sponsored by Deloitte & Touche, in association with
Jenner & Block, Lexis Nexis, and the following participating organizations:
the University of Chicago Graduate School of Business, Internet Executives
Club, World Business Chicago, Illinois Coalition, and the Chicagoland
Chamber of Commerce.
About Performics
Performics is the only pay-for-performance online marketing company that
utilizes a full-service account management approach, offering a range of
products from search engine optimization to e-mail and Web site
advertising. The company develops and implements customized programs that
enable companies to acquire and retain online customers. Performics`
clients include: Discover Card, Verizon Wireless, Eddie Bauer, Hammacher
Schlemmer, J. Jill, Orvis, Bose, Speigel, JC Whitney and more than 100
others. For more information, please visit www.performics.com.
About Deloitte & Touche
Deloitte & Touche, one of the nation`s leading professional services firms,
provides assurance and advisory, tax, and management consulting services
through 30,000 people in more than 100 U.S. cities. The firm`s technology
and communications practice in the Midwest region focuses on developing and
delivering superior customer service and products to rapidly changing
technology and communications markets. Deloitte & Touche is part of
Deloitte Touche Tohmatsu, a global leader in professional services with
more than 90,000 people in over 130 countries. Deloitte & Touche refers to
Deloitte & Touche LLP, Deloitte Consulting LLC, and related entities. For
additional information, please visit Deloitte & Touche`s web site at
www.us.deloitte.com.
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