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Press Releases Monday, September 24, 2001   
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PINDAR SYSTEMS LAUNCHES PARTNER PROGRAM

FOR IMMEDIATE RELEASE
(See us at Seybold/SF-Booth #1937)

New Strategic and Technology Business Alliances Targeted To Broaden Value of Pindarıs Catalog Commerce Solution

CHICAGO, USA, and YORK, UK, Sept. 21, 2001 ‹ Pindar Systems, the global leader in catalog commerce technology, today unveiled its Pindar Partner program, a new structured approach to expanding its sales, consulting and technology business alliances. The aim is to provide Pindar Systemsı customers with a complete range of catalog commerce technology products and services to help them reduce production costs and increase sales and market share.

"Pindar Systems already has developed collaborative relationships with many of the top providers of technology and services in e-commerce, electronic publishing and database management," said Kurt W. Dressel, Pindar Systems chief marketing officer. "We now intend to expand and deepen our alliances to provide an unmatched array of resources for our customers ‹ the first true enterprise-class catalog commerce solution."

Pindar Systems has coined the term "catalog commerce" to define the multi-disciplinary approach necessary to manage and deliver product information across multiple channels to drive sales. The complexity of synching product knowledge infrastructure with business enterprise, marketing, merchandising and commerce systems is the strength of Pindar Systems technology and the driving force behind its partnership push.

To celebrate the launch of the Pindar Partner program and to recognize the value of competitive drive and teamwork, Pindar Systems is sponsoring a 60-foot trimaran in one of the worldıs most prestigious ocean sail racing events, the TransAt Jacques Vabre 2001. Several of Pindar Systems European resellers are sub-sponsors of the boat including AXPA (Sweden), AlfaPrint (Belgium), Davis Graphics (Chile), Done!ware (Germany), e+partner (France, subsidiary of Aubin ), and Gartenmann Software AG (Switzerland). The Pindar Systems entry will sail from Le Havre, France, Nov. 4, with 37 other boats on a grueling 5,000-mile route across the Atlantic to Bahia, Brazil.

The Pindar Partner program is targeting companies in two broad categories. The first, Consulting, Sales and Implementation (CSI), includes companies offering consulting, sales, integration and support services that will enhance the ability of Pindar Systems customers to deploy, integrate and use Pindar Systemsı products. The second, Technology (TECHS), includes those offering technology products and services that complement and integrate with Pindar Systems` catalog commerce technology platform.

Partnerships will be offered at several levels depending on the degree of commitment to and investment in Pindar Systems-specific products and practices, internal staff resources and joint development.

Companies joining the Pindar Partner program will benefit from Pindar Systems training, certification and technical support; Pindar staff and business development resources; and joint marketing, advertising and publicity opportunities.

Pindar Systems customers, in addition to the complementary products and services they are offered, will benefit from the Pindar-specific solutions and customization, training and tight technology/services integration that the Pindar Partner program is structured to produce.

"The Pindar Partner program is truly a win-win-win proposition for Pindar Systems, our partners and, most of all, our customers," Dressel said.

About Pindar Systems
Pindar Systems is defining catalog commerce, the ability to manage and deliver product information to drive sales. The companyıs robust product information management technology enables B2B and B2C businesses to focus on effective marketing rather than the mechanics of the process. This allows its customers to aggregate product and business data from many different sources into an information-rich database. Pindar Systems` software presents a unified view of this information, giving merchandisers the ability to create targeted offers that are delivered with significantly greater flexibility, precision and speed across multiple channels.

Pindar Systems is the recognized leader in catalog commerce. Clients include W.W. Grainger, Office Depot, Spiegel and Eddie Bauer. Privately held, Pindar Systems operates globally from European headquarters in York, UK, and North American headquarters in Chicago, USA.

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CONTACT:
Doug Curran
Manager, Corporate Communications
Pindar Systems
+(781) 862-0034
doug.curran@pindarsystems.com

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