Company to Speed Products to Market to Meet Insatiable Demand
SAN FRANCISCO, Calif., December 15, 2003 – Freeborders today announced that Marc Jacobs International LLC, the luxury brand that ushered in grunge as a fashion statement, has selected Freeborders solutions to speed its highly coveted lifestyle fashions to market.
Freeborders, a leading provider of Product Lifecycle Management (PLM) solutions for the retail industry, will help Marc Jacobs shrink product development cycle times and create supply chain efficiencies to ensure that this much sought-after line is readily available to its high-end consumers.
The designer Marc Jacobs is internationally known as the creative director of Louis Vuitton, whose parent company LVMH Moët Hennessy Louis Vuitton, the world`s largest luxury goods company, owns Marc Jacobs International. For almost ten years, Marc Jacobs International has redefined what is hip every season, from see-through shirts to laminated jeans to handbags.
"Our original line and secondary line, Marc By Marc Jacobs, have an amazing following," said Marc Jacobs. "We expect Freeborders solutions and services to help us revolutionize our development processes so that we can speed high-quality offerings to market and turn on a dime to make changes to our lines and continue to intrigue consumers."
Marc Jacobs selected Freeborders for its proven ability to help manufacturers realize profitable revenue growth, faster product development cycle times, better inventory management and improved quality. Marc Jacobs joins other leading Freeborders customers such as Pringle, Dillard`s, DuPont, Gap, J. Crew, L.L.Bean, Lands` End, Liz Claiborne, Saks, and Target in optimizing development processes for competitive gain.
"We call upon our experience to help more 350 top retail brands every day to improve product development while they enhance the quality of their products," said Ramsey Walker, co-CEO of Freeborders. "We look forward to helping Marc Jacobs accelerate creative concepts, speed product delivery, and stay on the cutting edge of fashion."
About Freeborders
Freeborders (www.freeborders.com) provides Product Lifecycle Management (PLM) software and services to leading retailers and their suppliers, enabling brands to more effectively manage the increasing complexity of their supply chains. Freeborders solutions help drive profitable revenue growth, decrease lead times, improve inventory management, ensure quality and reduce delivery errors.
Freeborders software and services are used by over 350 brands and retailers globally, including Dillard`s, DuPont, Gap, J. Crew, L.L. Bean, Lands’ End, Liz Claiborne, Saks, Target and Williams-Sonoma. Freeborders is headquartered in San Francisco, with offices throughout North America, Europe and Asia.
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