Maidenform selects Buyer`s Toolbox PRO for Merchandise Planning down to Class by Location
Boston, MA (January 8th, 2004) ANT USA Inc., the developer of the Buyer`s ToolboxTM line of Merchandise and Assortment Planning software, is pleased to announce that Maidenform, Inc., has chosen the Buyer`s ToolboxT PRO software to establish computer-based, chain-wide merchandise planning.
Maidenform, Inc. (www.maidenform.com) is a manufacturer of intimate apparel and started as a family business back in the 1920`s. Today, this privately held company operates over 90 stores and also sells its product through department stores, mass and chain retailers.
Maidenform will use the Buyer`s Toolbox to help manage its overall retail businesses, and to supply their merchants with key decision-making information from chain down to the class by location level.
The Buyer`s Toolbox PRO Merchandise and Assortment Planning will be installed as a complement to their existing STS Merchandising system.
"We are very excited to be able to add Maidenform, Inc. to our rapidly growing customer base. Maidenform is a quality organization that requires superior planning and management of their merchandising operations. Our products are ideally suited to deliver value to Maidenform rapidly and at a reasonable price point. We look forward to a quick implementation and a long, fruitful working relationship with Maidenform, Inc." said Dmitry Goykhman, President of ANT USA Inc.
The Buyer`s Toolbox PRO is a perfect fit for planning seasonal and theme-assorted products, from chain down to location. The simplicity of the software design and operation, as well as the ability to interface with STS was instrumental to Maidenform`s decision.
ANT USA Inc. is the leading provider of out-of-the-box Merchandise and Assortment Planning, and Merchandise Reporting solutions to the retailing industry including software for the established market leaders as well as independent retail chains.
The Buyer`s Toolbox package has been on the market since 1997, and has achieved over 150 installations worldwide. This best-selling planning solution challenges accepted benchmarks with easy planning methods, better planning results, faster implementation cycles and dramatically lower cost of ownership. To find out more information about The Buyer`s Toolbox you can visit www.assortment.com.
Contact:
Ron Fleischer
(978) 635-0877 x105
marketing@antusa.com
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