Leading Grocery Retailer To Install CPGNetwork.com, IRI`s Industry-Leading, High-Speed, Web-Based Data Delivery System; Food Lion Names IRI Its Preferred Syndicated Store Tracking and Consumer Panel Data Provider
CHICAGO, Oct 10, 2001 --
Information Resources, Inc. (Nasdaq: IRIC) announced today it has signed an agreement to provide CPGNetwork.com(TM), IRI`s industry-leading, Web-based data delivery solution for consumer goods professionals, to grocery retailer Food Lion LLC, a division of Delhaize America, a wholly owned subsidiary of Delhaize Group (Euronext Brussels: DELB, NYSE: DEG). Food Lion`s decision to subscribe to IRI`s CPGNetwork.com services culminates a six-month review by Food Lion of Web-based data delivery solutions.
IRI`s CPGNetwork.com product will provide Food Lion with decision-ready reports that are tailored by individual category managers to present information that is crucial to their categories, key performance indicators that will show top-line performance highlights, and alerts which highlight changes that exceed certain thresholds as determined by individual Food Lion category managers.
IRI and Food Lion have enjoyed a ten-year relationship that has incorporated IRI`s InfoScan(R) data as well as Apollo(TM) Space Management System technology throughout the Food Lion organization. Food Lion continues this long-term relationship by naming IRI as its preferred syndicated store tracking and consumer panel data provider.
"We look forward to continuing our long-standing relationship by providing our core competencies in data tracking and consumer insights," said Terese Herbig, IRI`s executive vice president Retail Client Service. "Even more exciting is the significant benefit Food Lion will receive from CPGNetwork.com, IRI`s innovative, Web-based data delivery system." IRI is the leader in Web-based delivery solutions for the CPG industry with over 90 installations of CPGNetwork.com.
"IRI has been a valued partner to Food Lion over the past decade and we are excited about utilizing their new products to better understand our consumers and meet their needs," said Mike Taschke, Director of Store Merchandising for Food Lion. "Food Lion saw CPGNetwork.com as a tremendous opportunity to give Food Lion category managers actionable insights that enable a much faster and far more effective market response than ever before."
About IRI
Information Resources, Inc. (Nasdaq: IRIC) is a leading provider of UPC scanner-based business solutions to the consumer packaged goods industry, offering services in the U.S., Europe and other international markets. The Company supplies CPG manufacturers, retailers and brokers with information and analysis critical to their sales, marketing and supply chain operations. IRI provides services designed to deliver value through an enhanced understanding of the consumer to a majority of the Fortune 500 companies in the CPG industry. More information is available at www.infores.com.
About Food Lion, LLC:
Founded in 1957 as Food Town in Salisbury, North Carolina, today, Food Lion, LLC, is a division of Delhaize America, Inc., a wholly owned subsidiary of Delhaize Group. family of supermarket chains with more than 1,100 Food Lion stores in 11 states. Company stores sell more than 24,000 different products and offer nationally and regionally advertised brand name merchandise, as well as a growing number of high-quality private label products manufactured and packaged for Food Lion. Price leadership and quality assurance have made Food Lion stores welcome in cities, towns and neighborhoods throughout the Southeast and Mid-Atlantic operating regions. Information about Food Lion, LLC, including corporate background and press releases, is available through the company`s website at www.foodlion.com.
CONTACT: Information Resources, Inc.
Kristin Van, 312/474-3384
kristin.van@infores.com
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