Internet Retailer - Strategies For Multi-Channel Retailing


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News Stories Tuesday, January 2, 2001   
E-Mail 'ROXY.com, OneClip.com offer instantly redeemable online promotions' to a friend  Printer Friendly: ROXY.com, OneClip.com offer instantly redeemable online promotions   

ROXY.com, OneClip.com offer instantly redeemable online promotions


With patented technology provided by OneClip.com, an Internet-based manufacturer-sponsored promotions solution, ROXY began offering visitors to its everythingwireless.com site special discount coupons from Zenith and Duracell. Consumers can then apply instant savings to their shopping sessions. Consumers' shopping sessions with ROXY are not interrupted by a forced visit to another web site, nor must they send in a post-purchase printed coupon. In addition, OneClip is introducing its Portable Promotions on the ROXY site. Based on OneClip's Extensible promotions Mark-up Language technology, Portable Promotions allow ROXY.com to reach consumers with these same offers through banner advertising across the web using Real Media banner placements, as well as ROXY-blast e-mails. When shoppers come across a Portable Promotion, they can use it immediately or save it to their computer's desktop and later go to ROXY's EverythingWire.

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