PINDAR SYSTEMS INTRODUCES CMS STANDARD EDITION
FOR IMMEDIATE RELEASE
The Power of World-Class Catalog Commerce Technology
Now Is Affordable for Growing B2B and B2C Businesses
CHICAGO, USA, and YORK, UK, Oct. 24, 2001 Pindar Systems, the leader in
catalog commerce technology, today introduced CMS Standard Edition. CMS/se
for the first time brings the power of Pindar Systemsı world-class Catalog
Management System within financial reach for growing B2B and B2C businesses
producing both online and print catalogs and promotions.
"For more than 10 years, global leaders such as W.W. Grainger, Spiegel,
Freemans and Office Depot have depended on Pindar Systemsı Catalog
Management System to increase sales and manage costs," said Kurt W. Dressel,
Pindar Systems chief marketing officer. "Until now, that kind of power has
been available only to the worldıs largest companies.
"Now, with CMS/se, growing companies with more modest budgets can take
advantage of the same catalog commerce technology that powers the worldıs
most successful B2B and B2C businesses," Dressel said.
Pindar Systems` industry leading catalog commerce technology enables
businesses to efficiently manage their huge product information databases
and create dynamic online and offline catalogs and promotions that drive
sales. Merchandising, creative and Web staffs are able to collaborate on
complex catalogs and projects.
The new CMS Standard Edition (CMS/se) is a simple-to-install,
easy-to-operate catalog commerce application based on the Pindar Systems
CMS/Enterprise product that has helped many global companies increase sales
while cutting costs and speeding time to market. CMS/se is designed as a
practical solution for companies with a limited number of users and
realistic budgets. It includes modules for use by merchandisers and product
managers, graphic designers and copywriters, as well as an administrative
view for managing product information and defining user access privileges
and roles.
Among the features of Pindar Systems` CMS/se:
Incorporation of a scalable relational database to store product
information and related metadata.
A Data Manager module for merchandisers and product managers to search and
select products for promotions and specific catalog or Web pages.
Integrated workflow that allows product selections to be passed to page
designers for building Web pages or outputting to QuarkXPress through the
CMS/se Page Builder module for print page production.
An optional XML Exporter module for seamless delivery of product data and
promotions to Web sites, industry trade exchanges or the companyıs
distribution network.
Pindar Systems` industrial-strength Media Manager module to store and
manage thousands of digital images and graphic content.
The ability to build complex tables, as simple as 1-2-3.
Support for multiple language promotions and catalogs.
CMS/se is compatible with both Macintosh and multiple Windows platforms,
and is tightly integrated with Oracle 8i database for Windows NT.
Pindar Systems or its experienced reseller partners will analyze the needs
of prospective CMS/se customers, install the system, assist in loading
product data into the system, and teach managers and users everything they
need to know produce their first multi-channel catalog or promotion.
More information on CMS/se is available by contacting Pindar Systems via
email at info@pindarsystems.com or visiting the companyıs Web site at
http://www.pindarsystems.com
About Pindar Systems
Pindar Systems is defining catalog commerce, the ability to manage and
deliver product information to drive sales. The companyıs robust product
information management technology enables B2B and B2C businesses to focus on
effective marketing rather than the mechanics of the process. This allows
its customers to aggregate product and business data from many different
sources into an information-rich database. Pindar Systemsı software presents
a unified view of this information, giving merchandisers the ability to
create targeted offers that are delivered with significantly greater
flexibility, precision and speed across multiple channels.
Pindar Systems is the recognized leader in catalog commerce. Clients include
W.W. Grainger, Office Depot, Spiegel and Eddie Bauer. Privately held, Pindar
Systems operates globally from European headquarters in York, UK, and North
American headquarters in Chicago, USA.
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CONTACT:
Doug Curran
Manager, Corporate Communications
Pindar Systems
+(781) 862-0034
doug.curran@pindarsystems.com
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