NewRoads Delivers 39% Increase in Orders during Peak Holiday Season
Successful Execution and Year-Over-Year Growth during Peak Period Demonstrate NewRoads` Scalability
January 26, 2006 • Huntersville, NC • NewRoads, the market-leading business process outsourcer of direct-to-customer commerce services, today announced significant operating results from the peak holiday season across its customer base on a comparable client, year-over-year basis. During the six week period, NewRoads processed 39% more orders, handled 24% more customer calls, and shipped 32% more parcels than the same period in the prior year.
Most of NewRoads’ clients had record volumes over the period as direct-to-customer channels continue to grow at multiples of overall retail spending. Even with this growth, and often unpredictable week to week volume swings, NewRoads met or exceeded its customer service level agreements and delivered a positive brand experience for its clients’ end customers. The results demonstrate NewRoads’ continued ability to effectively scale to meet peak volumes and support its client partners during the critical holiday season.
"NewRoads has been a trusted partner of American Eagle Outfitters for over three years," said Dave Brumback, Director of Operations for American Eagle Direct. "The fourth quarter is absolutely critical to our business, and NewRoads continues to demonstrate the flexibility and scalability we demand during our peak period."
"Bluefly’s fourth quarter was outstanding with net sales increasing over 45% versus last year," said Pat Barry, Bluefly’s CFO. "NewRoads’ entire team rose to the challenge to meet this huge increase in demand. We are extremely pleased with NewRoads’ performance, especially during our peak period. Bluefly’s future has never been brighter, and we have absolute confidence that we have the right partner in NewRoads to meet our continued growing demand."
"We rely on NewRoads to handle our direct-to-customer business with brand integrity and flawless execution," said John Whoriskey, Keurig Premium Coffee Systems’ VP and General Manager of At Home Division. "Since our relationship with NewRoads began in 2003, our direct-to-customer business has grown exponentially from approximately 15,000 shipments to more than 100,000 in 2005. NewRoads has enabled us to meet this soaring demand while maintaining the same excellent service levels we have come to expect from them."
"The Babycenter Store® had tremendous order volume this holiday season and NewRoads showed an equally tremendous ability to react to the increased workload," noted Sarah Bernard, VP, Store of BabyCenter. "NewRoads` professionalism, their integrity and their solution-oriented approach to problem solving have been the foundation of our long and successful relationship. Year after year, they`ve grown with BabyCenter® and helped us to deliver an outstanding customer experience to more than 100 million parents who have relied on us for expert information, a supportive online community and quality products."
"NewRoads delivered an outstanding 2005 holiday season for our clients and investors," said Hank Reeves, NewRoads’ Chief Executive Officer. "Our clients continue to realize record growth rates in their direct-to-customer channels, and we continue to demonstrate our ability to scale through peak volumes and deliver a positive brand experience for their end customers. Our operating sites performed beautifully through the peak period and delivered on both service and cost productivity during ‘crunch time’. NewRoads has proven again the power of combining operating and technology scale with great people and processes."
About NewRoads
NewRoads is a market-leading direct-to-customer channel provider, accelerating companies’ growth through a fully integrated range of outsourced eCommerce, customer care, fulfillment, logistics, and IT services. NewRoads has a proven track record serving some of the world’s best known brands such as American Eagle Outfitters, Godiva, Restoration Hardware and many others. The company combines operating scale, functional expertise, and Lean Six Sigma process excellence to deliver its clients and their consumers a better brand experience while eliminating unnecessary cost. NewRoads has an unparalleled commitment to customer service and focus on brand protection that translates into guaranteed results. For more information, visit www.newroads.com
Media Contact
Mick Koster
NewRoads, Inc.
704-370-5006
mick.koster@newroads.com
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