NEWS RELEASE November 29, 2001
New Research Report Outlines the Vendors of and Business Need for Effective Image and Multimedia Search Solutions
BOSTON - Millions of images, and millions more hours of video, are being loaded onto servers around the world for consumption by enterprise workers and consumers alike, creating an expanding need for effective rich media management and retrieval solutions. A recent Yankee Group Report, "Image and Multimedia Management and Retrieval: Searching Beyond Text," takes an in-depth look at the emerging technologies that are being developed to help businesses manage image and multimedia content.
Multimedia and images are being used across many vertical markets, notably the media and financial services industries, and there is little doubt that visual documentation and content can be a much more powerful form of communications than its traditional textual counterpart. "To fully realize its potential value, image- and media-based content must be organized in a manner that allows the use of multiple devices across multiple locations, so users can access specific items with minimal effort," comments Rob Lancaster, Internet Market Strategies analyst and author of the Report. In many cases, image and multimedia search technologies are being incorporated into wider-ranging media or brand resource management solutions, which are being utilized to manage not only media and images but also unstructured content and text from across the enterprise.
This Yankee Group Report examines the market opportunity for existing and emerging static and multimedia management and retrieval vendors, and describes how they are positioning themselves to compete for market share.
The Yankee Group (www.yankeegroup.com)
As a global leader in technology research and strategic consulting, the Yankee Group provides accurate, reliable, and trusted research; custom consulting; and personalized one-to-one client interaction encompassing all areas essential to business success: Internet, electronic commerce, communications, wireless, computing, and enterprise applications. Now in its fourth decade, the company is headquartered in Boston and maintains offices throughout North America, Europe, Latin America, and the Pacific Rim.
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