-- Second Wind PCs and Hanover Direct Employ FairMarket`s MarketSelectsm
Service --
WOBURN, Mass., December 3, 2001 - FairMarket, Inc. (Nasdaq: FAIM), a
provider of excess inventory solutions for businesses, today announced that
Second Wind PCs and Hanover Direct have chosen FairMarket`s MarketSelect
solution as the infrastructure to sell goods on eBay (Nasdaq: EBAY).
MarketSelect is a selling tool that enables merchants and manufacturers to
easily sell large quantities on eBay. Leveraging eBay`s APIs, this solution
provides a seamless way for merchants with or without their own site to list
their items on the eBay site through FairMarket.
Second Wind PCs, a division of nationally recognized distributed
processing equipment lessor M/C Leasing, provides late model off-lease
computing technology to small businesses, schools, non-profit organizations
and consumers in the United States and Canada. It had been selling on eBay
prior to coming to FairMarket, with a number of its employees manually
managing the eBay selling process. After turning to FairMarket`s
MarketSelect service, significant portions of the process have been
automated and Second Wind PCs has significantly increased its sales capacity
without adding staff.
"We had been selling on eBay for a period of time when we realized that we
could easily sell higher volumes but it would have required more staff to do
so," said Bob Amori, executive vice president at Second Wind PCs. "After
deploying MarketSelect, we were able to double our sales volume on eBay
while still using the same number of employees."
Hanover Direct, Inc. (AMEX: HNV) provides quality, branded merchandise
through a portfolio of catalogs and e-commerce platforms to consumers as
well as a comprehensive range of Internet, e-commerce and fulfillment
services to businesses. Hanover Direct was using eBay as another outlet for
the company`s clearance merchandise and, after looking at several
alternatives, decided that FairMarket was the best choice to help them
streamline the process.
"We looked at several options when deciding that we would benefit from
moving surplus inventory on eBay," said John Kapplow, corporate Internet
marketing manager at Hanover Direct. "However, once we became aware of the
sophisticated automation of FairMarket`s MarketSelect service, they became
the obvious choice for our business needs."
Second Wind PCs and Hanover Direct join a growing list of merchants using
FairMarket`s MarketSelect service. "Having quality merchants choose
MarketSelect as the preferred method of selling on eBay has been a powerful
proof point for FairMarket," said Mark Sutton, director of marketing at
FairMarket. "MarketSelect`s ease of integration and sophisticated technology
will help these merchants optimize their results on eBay."
About FairMarket
FairMarket provides technology and services that help businesses harness
online efficiencies to speed the rate of sales and maximize price margins on
excess inventory. FairMarket`s customers include Dell, CompUSA, SAM`S CLUB
and Zales. Headquartered in Woburn, Mass., FairMarket also has offices in
the U.K. The company can be reached at 800-531-7871 or on the Web at
www.fairmarket.com.
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