NewRoads Improves Clients’ Customer Relationships with MicroStrategy Business Intelligence
McLean, Va., December 13, 2001 – MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced that NewRoads, a business process outsourcer of fulfillment services, is using the MicroStrategy Business Intelligence Platform™ to help its clients increase customer retention, optimize supply chain operations and improve profitability. Greenwich, Conn.-based NewRoads processes approximately 80 million transactions each year – more than $2 billion worth of merchandise – on behalf of its industry-leading clients in the retail and manufacturing space.
MicroStrategy 7® is part of the technology foundation for NewRoads’ Customer Concierge, a service offering that enables consumers to receive proactive information about their orders, returns and deliveries, or visit a self-service Web site to check on the status of their purchases. MicroStrategy 7 is also the business intelligence framework for Billboards, an e-mail campaign management application that NewRoads has integrated into an order management system it offers to its clients.
“NewRoads’ more than 200 retailing and manufacturing clients depend on our systems to turn their customer relationships into a long-term, profitable revenue source,” said Tom Lesica, NewRoads executive vice president, chief technology officer and chief operations officer. “Our MicroStrategy-based applications are the backbone of some of our primary service offerings, helping some of the biggest retailers and manufacturers to better understand their products, promotions, and their customer relationships, thereby resulting in revenue growth and higher customer retention. We selected MicroStrategy because of its leadership position in the business intelligence industry. Our clients trust us with their brands, with managing their inventories and with strengthening their customer relationships. MicroStrategy on the technology back end enables us to easily meet our clients’ needs.”
About NewRoads
NewRoads provides business process outsourcing solutions that enable retailers and branded manufacturers to enhance their brand image while fulfilling customers’ needs more efficiently. NewRoads integrates back-end technology systems with warehouse-fulfillment capabilities to deliver products, information requests and rebates to customers who order over the telephone, via the Internet, by mail or by catalog. Based in Greenwich, Conn., NewRoads operates a nationwide network of 20 facilities serving more than 200 clients, including Restoration Hardware, Godiva, Avon and Procter & Gamble. For more information, visit the company’s Web site at www.newroads.com.
About MicroStrategy Incorporated
Leadership in a Critical Market: Founded in 1989, MicroStrategy is a worldwide leader in the critical business intelligence software market. Large and small companies alike are harnessing MicroStrategy’s business intelligence software to gain vital insights from their data to help them proactively enhance cost-efficiency, productivity and customer relations and optimize revenue-generating strategies. MicroStrategy`s business intelligence platform offers exceptional capabilities that provide organizations -- in virtually all facets of their operations -- with user-friendly solutions to their data query, reporting, and advanced analytical needs, and distributes valuable insight on this data to users via Web, wireless, and voice. PC Magazine recently selected MicroStrategy 7™ as the 2001 “Editors` Choice” for business intelligence software.
Built for the Internet: MicroStrategy 7 is the Scalable Business Intelligence Platform Built for the Internet™. Its pure-Web architecture provides Web reporting, security, performance and standards that are critical for Web deployment. Within intranets, MicroStrategy`s products provide employees with information to enable them to make better, more cost-effective business decisions. In extranets, enterprises can use MicroStrategy 7 to build stronger relationships by linking customers and suppliers via the Internet.
Diverse Customer Base: MicroStrategy`s customer base cuts across industry and sector lines, with approximately 1,500 enterprise-class customers, including Lowe`s Home Improvement Warehouse, AT&T Wireless Group, Wachovia and GlaxoSmithKline. MicroStrategy also has relationships with over 400 systems integrators and application development and platform partners, including IBM, PeopleSoft, Compaq, Informatica and JD Edwards.
MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information on the company, or to purchase or demo MicroStrategy`s software, please visit MicroStrategy`s Web site at http://www.microstrategy.com.
MicroStrategy, MicroStrategy 7, MicroStrategy Business Intelligence Platform, Scalable Business Intelligence Platform Built for the Internet are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.
This press release may include statements that may constitute "forward-looking statements," including its estimates of future business prospects or financial results and statements containing the words "believe," "estimate," "project," "expect" or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the "Company") to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the possibility that the conditions to the securities class action and shareholder derivative settlement agreements will not be satisfied; the Company’s ability to secure financing for its current operations and long-term plans on acceptable terms; the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7 software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.
Contact:
Alka Nayyar
MicroStrategy Incorporated
(703) 848-8600
pr_info@microstrategy.com
Back...
