FreeShop.comFreeShop, NextCard Ink Cobrand Deal

Internet Retailer - Strategies For Multi-Channel Retailing

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News Stories Friday, April 14, 2000   
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FreeShop, NextCard Ink Cobrand Deal

FreeShop.com and NextCard have launched a five-year, multimillion dollar marketing alliance, with the companies offering a cobranded credit card in June to the Seattle-based online direct marketing network's more than three million Club FreeShop members and its millions of monthly visitors. Cardholders will be able to earn rewards points equal to 1% of purchases redeemable for merchandise, airline tickets, gift certificates and discounts at both brick-and-mortar and online retailers, says a FreeShop spokesperson.

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