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Press Releases Friday, February 17, 2006   
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Food Lion Selects Reflexis for Store Execution Management

NORWOOD, Mass.--Feb. 14, 2006--Reflexis Systems, the pioneer and leader in Store Execution Management announced that Food Lion LLC has selected its Store Execution Management solution to streamline workflow & workload to ensure profitable store execution compliance. After a detailed analysis of competing vendors Food Lion chose the Reflexis Suite of applications.

Doug Miller, director of store systems for Food Lion LLC said "Reflexis` reference customers were enthusiastic about the product`s benefits, company`s product strategy and continued commitment to their customers` business. We were very impressed with their ability to clearly demonstrate how their technology offering has profitably enhanced execution at their customers. We are excited to be working with them."

"Streamlining Retail workflow will minimize the volume of inefficient email and help our 73,000 associates focus on doing the right thing at the right time. We see the Reflexis product as a key enabler of the company`s commitment to executional excellence," said Mark Messier, vice president of retail services, Food Lion.

"Food Lion is yet another great name to join our customer base. We are delighted to have won their trust and look forward to deploying our solution rapidly to drive significant operational improvements," said L V Prasad, SVP of Sales & Marketing of Reflexis Systems.

About Food Lion
Food Lion LLC is a subsidiary of Brussels-based Delhaize Group (NYSE: DEG). Food Lion LLC operates 1,300 supermarkets, either directly or through affiliated entities, under the names of Food Lion, Bloom, Bottom Dollar, Harveys and Reid`s. These stores meet local customer needs and preferences for the freshest and best quality products. Food Lion LLC employs approximately 73,000 associates in 11 Southeast and Mid-Atlantic states. About Reflexis Systems Inc Reflexis is the leader in web-based Precision Workforce Management solutions for Retail. Reflexis solutions facilitate better planning of store activities, optimally schedule store resources to provide enterprise wide visibility into execution compliance. Using Reflexis products, Retailers have achieved dramatic improvements in efficiency and productivity at every store across the enterprise - resulting in higher sales, reduced labor costs, and a consistent customer experience. Reflexis Systems, Inc. is headquartered in Norwood, MA, with international offices in the UK and India.
For more information, visit www.reflexisinc.com, email Shirley.Strachan@reflexisinc.com or call 781-278-9919x-123
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