New Balance Teams with Manhattan Associates to Deploy Supply Chain Solutions
Retail Compliance, Freight Management and Alert Capabilities Help Footwear Manufacturer Meet Requirements and Increase Performance
ATLANTA - February 21, 2006 - Leading supply chain solutions provider, Manhattan Associates, Inc. (NASDAQ: MANH), has deployed components of its Integrated Logistics Solutions™ for New Balance Athletic Shoe, Inc., one of the largest manufacturers of athletic footwear in the U.S. New Balance is live with the supply chain execution capabilities of Manhattan Associates` Warehouse Management, Transportation Management and Performance Management solutions in its Boston site, and it is implementing Manhattan Associates` Slotting Optimization solution as well.
"The months after the implementation represented one of the most productive periods we`ve had at our Lawrence, Mass., facility since it opened in 1997," said Armand Teixeira, New Balance`s distribution manager. "Manhattan Associates` extensive knowledge of the footwear business and the deep functionality of its solutions helped make this project a great success. Its solutions` built-in integration capabilities and ability to support high levels of automation were vital factors in our implementation."
Manhattan Associates` retail compliance guarantee was a key feature for New Balance, supplier to retailers around the country. With Manhattan Associates` Warehouse Management solution, New Balance can meet the specific guidelines of the Top 100 retailers for shipping and content labels, VICS standards, LTL/ TL shipping manifests and printed documents. The retail compliance guarantee also includes new and emerging RFID standards.
Manhattan Associates` transportation functionality was also a differentiator. New Balance was able to reduce freight charges, eliminate back end processes, reduce labor costs and ensure in-house control to freight bill auditing and payment. With the analysis capabilities and scorecard functionality of Manhattan Associates` Performance Management, New Balance will be able to gather data and compare long-term historical trends and Key Performance Indicators. New Balance will also use Performance Management`s alerting capabilities to notify users when key events occur.
"Manhattan Associates has helped us achieve our goals today, while planning for the future," said Teixeira. "We hope to continue to work together as we explore other areas and technologies and expand our supply chain practices to our operations around the world."
"The combined capabilities of our Warehouse, Transportation and Performance Management solutions will help New Balance more quickly and easily synchronize and analyze many processes in its supply chain for optimized performance," said Jeff Mitchell, Manhattan Associates` executive vice president, Americas. "Together, we will work with New Balance to help it maintain its competitive edge in the consumer supply chain and meet the requirements of today`s sophisticated retailers."
About New Balance Athletic Shoe, Inc.
New Balance, headquartered in Boston, MA, is a leading manufacturer of technologically innovative width-sized performance footwear and athletic apparel for women, men, and children. The range of product categories includes running, walking, cross training, basketball, tennis, adventure, and kids. Dunham joined the New Balance family in Fall 1998. Dunham is an outdoor performance brand known for its technologies, innovations and development of footwear that is lightweight, comfortable and inspired by the world outside. New Balance acquired the rights to the PF Flyers brand in February 2000. First introduced in 1937 by the B.F. Goodrich Company, PF Flyers was re-launched in Spring 2003 as an authentic brand of active casual footwear. Aravon® comfort performance brand footwear debuted in January 2004 as an unsurpassed blend of fit, comfort, support and style. In early 2004, New Balance acquired Warrior Lacrosse, widely recognized as the world`s most cutting edge manufacturer of lacrosse equipment, after introducing the Warrior Burn by New Balance lacrosse shoe. New Balance Athletic Shoe, Inc. employs more than 2,600 people around the globe, and in 2004 reported worldwide sales of $1.5 billion. For more information please visit http://www.newbalance.com.
About Manhattan Associates, Inc.
Manhattan Associates® is a leading supply chain solutions provider. The company`s supply chain planning, supply chain execution, business intelligence and business process platform capabilities enable its more than 1200 customers worldwide to enhance profitability, performance and competitive advantage. For more information, please visit www.manh.com.
Public Relations Information:
For more information, please contact the Public Relations group via e-mail at publicrelations@manh.com.
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