Boot Barn appoints a new director of e-commerce
Greg Fox has joined Boot Barn Inc. as the new director of e-commerce. At BootBarn.com Fox will be responsible for all online business operations, including marketing, purchasing, customer service and warehouse programs.
He joins Boot Barn from Cooking.com, where he served as the director of merchandise and planning. At Cooking.com he was involved in operations planning, financial planning and other activities.
Boot Barn is a multi-channel retailer of western footwear and operates a chain of 26 regional stores in California, Arizona and Nevada.
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