Internet Retailer - Strategies For Multi-Channel Retailing

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News Stories Wednesday, January 17, 2001   
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LookSmart to map Amazon jungle

LookSmart signed a subsite listings deal with Amazon.com to promote thousands of product categories through LookSmart directory links and keyword searches. Under the agreement, LookSmart will create subsite listings that will enable searchers to find and connect directly to commerce areas within Amazon.com.

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