The Easiest Place to Buy or Sell Digital Content™ ¬ Now Made Easier
PLEASANTON, CA, March 7, 2006 - Mercado Software, a leading provider of e-commerce search & merchandising solutions today announced that Career Education Corporation’s (NASDAQ:CECO) New Initiative Group – JDV Online, has selected Mercado Software to provide e-commerce search, navigation and merchandising for its new Blish.com website.
Blish.com is a comprehensive online marketplace that enables customers to quickly find and immediately purchase a wide variety of digital content products such as full ebooks, stock photography, technical manuals and analysis, legal forms, software, video games, 3D modeling, motivational seminars, academic lectures, sound loops, and music tracks; as well as ring tones, screen savers, mobile games and even video clips. A true online marketplace, Blish.com also supports content creators who wish to monetize their work.
“Blish is the first example of our plans to develop a series of purely digital marketplaces aimed at the growing number of consumers who demand immediate access to high quality content,” said Paul Gleason, Chief Operating Officer of JDV Online.
Describing the launch of Blish, Nick Fluge, Chief Visionary Officer of JDV Online said, "We are poised to build-upon our online success by developing a vibrant marketplace for Internet consumers worldwide. We believe Blish will define the future of digital sales, and that Mercado’s search and merchandising solutions will be instrumental in helping us achieve our goals.”
JDV Online is also creating a series of world-class enthusiast websites that blend premium content, product sales and advertising. Starting with the recently launched Chefs.com, these will be engaging communities of discovery and investigation for people who are passionate about their areas of interest, but who do not necessarily aspire to be professionals.
“Blish is a very innovative and exciting marketplace designed to service both the sellers and buyers of digital content,” said Corey Leibow, CEO of Mercado Software. “We are delighted that JDV Online selected Mercado as a solution partner for a site that incorporates a wide variety of digital products for consumers who demand the most efficient and accurate search and navigation experience.”
About Career Education Corporation
Career Education Corporation (www.careered.com ), through its colleges, schools and universities, offers quality higher education to more than 100,000 students both on-campus and online in a variety of career-oriented disciplines. CEC reports and discusses its operating results in two separate segments: the Colleges, Schools and Universities segment, which represents the results of the campuses providing education on-ground, and the Online Education Group, which represents the results of its campuses providing education online.
The Colleges, Schools and Universities segment includes more than 70,000 students attending one of 80-plus campuses owned by CEC. The on-ground campuses are located throughout the U.S., Canada, France, the United Kingdom, and the United Arab Emirates and offer doctoral degree, master`s degree, bachelor`s degree, associate degree, and diploma programs in the career-oriented disciplines of business studies, visual communication and design technologies, health education, information technology, and culinary arts.
The Online Education Group segment includes more than 30,000 students attending the web-based virtual campuses of either American InterContinental University Online or Colorado Technical University Online. The online campuses of these two universities collectively offer a variety of degrees in information technology, computer science, business, visual communication, health sciences, criminal justice, and education.
About Mercado Software
Mercado is the leading e-commerce search & merchandising solution specialist for multi-channel retail and B2B organizations. By enabling a superior buying experience and equipping business managers with a powerful platform on which to execute merchandising strategies, online businesses can aggressively grow revenue and foster customer loyalty. Sears, Williams-Sonoma, JCPenney, Macy`s, Target, Tower Records, MSN, Caterpillar and OfficeMax, are some of the companies benefiting from Mercado’s solutions. For more information about Mercado Software, please visit www.mercado.com or call (888) 376-1400.
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