Enpocket names HP Consulting veteran to head Asia-Pacific tech office

Mobile marketing company Enpocket is expanding its Asia-Pacific office with the appointment of HP Consulting veteran Srinivasan Venkatesh as vice president of technical operations for the region. Venkatesh brings more than a decade of industry experience in his new role.

“With Srinivasan’s experience in technical project management and the mobile industry, he will be a valuable addition to the Enpocket executive team,” says Mike Baker, president and CEO.

Venkatesh, a certified project management professional, joins Enpocket from Hewlett-Packard Co., where, most recently as practice director, he managed Hewlett-Packard Consulting`s mobile solutions suite for Asia-Pacific customers.

Enpocket services help companies effectively market in the mobile channel. The Asia-Pacific region represents more than 850 million mobile subscribers, making the region a prime candidate for the further growth of mobile advertising, according to Enpocket.