New York Specialty Store Uses SmartLabel® To Provide Easy and Convenient Returns for In-Store and Online Customers
AUSTIN, TX -- February 28, 2005 -- Newgistics, Inc., the leader in returns management solutions for multi-channel retailers, today announced that Bergdorf Goodman, a Neiman Marcus-owned exclusive retailer, has chosen Newgistics’ SmartLabel® to provide an easy and convenient returns process for customers. Bergdorf Goodman is the first retailer to use Newgistics’ SmartLabel® for both online shopping, as well as in-store shopping, making the returns process convenient and hassle-free for shoppers at home and in the store.
Located in the heart of the midtown’s finest shopping district in New York City, Bergdorf Goodman offers high-end fashion apparel and accessories for men and women. When customers shop in-store, they can have their purchases and SmartLabel® shipped directly to specified addresses. This makes the shopping experience, as well as the returns process, simple and easy. Bergdorf Goodman currently has the in-store shopping and SmartLabel shipping service implemented on three of its seven floors.
“We find SmartLabel to be the best option for our customers who wish to make returns,” said Anthony Nicola, Vice-President of Operations, Bergdorf Goodman. “Bergdorf Goodman serves a national clientele, and with customers coming from all over the United States, the in-store shipping of SmartLabel makes the returns process as easy as the purchasing process. Whether our customers are shopping online or in the store, the simplicity and ease of returns management that Newgistics provides is always there.”
Many in-store shoppers prefer to have their purchases shipped to their homes, rather than carry them out of the store. This is especially prevalent in locations such as New York City, where many of the shoppers in big-name specialty stores, such as Bergdorf Goodman, prefer not having to deal with carrying multiple bags or taking back excess luggage.
“Bergdorf Goodman is widely recognized for providing exemplary customer service and a first-class shopping experience,” said Raymond B. Greer, president and CEO at Newgistics. “With SmartLabel, Bergdorf Goodman can now make the return experience a pleasant and convenient one, increasing customer loyalty and profitability. Newgistics will help deliver on the promise to provide shoppers with the best in customer service and convenience.”
Newgistics` Intelligent Returns Management suite of services begins at the point-of-sale, providing information and management of package back to the retailer. Services will include a SmartLabel® integrated with the order summary, optimized transportation, Advance Return Notification sm, customized reporting, processing and disposition and returns related marketing and customer loyalty programs.
SmartLabel enables customers to return merchandise purchased online or through catalogs effortlessly. Customers simply detach the pre-paid, pre-addressed bar-coded SmartLabel from their order summary, affix it to their package and drop it off anywhere in the U.S. Postal Service (USPS). Smart Label’s dynamic barcode links the package to the customer’s invoice and provides package visibility early in the returns process. This Advance Return Notification (ARN) solution enables customer service representatives to proactively address customers’ exchange or credit needs reducing call center volume and increasing customer satisfaction and loyalty. ARN also allows online retailers, to track and anticipate incoming package volume.
About Newgistics
Newgistics, Inc. (www.newgistics.com) is the leader in returns management solutions for the direct retail industry. Newgistics’ patent-pending Intelligent Returns ManagementSM solution delivers the most convenience for customers while maximizing control of the returns process for retailers. Newgistics’ SmartLabel® drives customer loyalty and increases profitability for leading retailers like Neiman Marcus, J.Crew, Eddie Bauer and Abercrombie & Fitch.
Back...