Truition Scores with German Ice Hockey League (DEL)
Leading Professional Sports League is Truition’s First Significant Client Launch in the German Market
(Frankfurt, Germany, March 1, 2005) – Truition Inc., a provider of hosted e-Commerce solutions for online sellers, and the German Ice Hockey League (DEL) today announced the official launch of the DEL online marketplace. The new e-Commerce destination is the official online source for German ice hockey memorabilia, and represents Truition’s first significant client launch in the German market.
As the dominant provider of online marketplaces for the sports and memorabilia vertical, Truition creates e-Commerce solutions for many of the world’s premier sporting leagues, including the National Hockey League, Major League Baseball, World Wrestling Entertainment and the National Basketball Association.
“We are tremendously excited as we launch our first customer in the German market,” said Butch Langlois, President and CEO of Truition. “The addition of the German Ice Hockey League to our client portfolio strengthens Truition’s leadership position in the sporting vertical, and provides an excellent entry point for our newly developed German operations.”
Located at http://auktion.del.org the new online marketplace offers German ice hockey fans access to authentic DEL collectibles and memorabilia, including some rare and exclusive pieces from both the NHL and DEL. For a limited time, the DEL marketplace will also feature original autographed DEL Star jerseys worn during the DEL all star game in Hamburg this year.
DEL’s new online marketplace is powered by Truition’s industry leading hosted e-Commerce platform, CMS (Commerce Management System). CMS allows enterprise and mid market organizations to outsource multiple e-Commerce functions from a single hosted platform.
“DEL represents the first in a series of exciting client wins for Truition in Germany,” added Patrick Israel, Country Manager for Truition Germany. ”The German e-Commerce market is experiencing unprecedented growth, and Truition is ideally positioned to allow online sellers in Germany to leverage the power of hosted e-Commerce.”
Truition CMS includes a marketplace application that allows high brand, high volume online sellers to create their own online ecosystem, effectively bringing partners, fans, buyers and sellers together on a single online destination.
Through Truition’s CMS Marketplace application, the German Ice Hockey League will also able to expand its online functionality to include a network of branded team and approved vendor sites, resulting in a more enjoyable and extensive online experience for German hockey fans.
About Truition:
Founded in 1998, Truition is a leading provider of hosted e-Commerce solutions for online sellers. Truition offers a unique mix of technology and account management services, enabling its clients to have strategic, cost-effective access to the world’s online marketplaces.
Truition is headquartered in Toronto, with additional corporate offices in Frankfurt, Boston and London. Truition’s European client base includes TUI, Comet, Thistle Hotels and lastminute.com.
More information about Truition can be found at www.truition.com or www.truition.de.
Media Contact:
Monica Dargan
Marketing Manager
Truition Inc.
monicadargan@truition.com
416-673-4233
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