Internet Retailer - Strategies For Multi-Channel Retailing

News Stories
News Stories Tuesday, November 27, 2007   
E-Mail 'Internet Retailer: Marketing Conference/Exhibition June 2007' to a friend  Printer Friendly: Internet Retailer: Marketing Conference/Exhibition June 2007   

Canadian electronics chain Visions turns on the lights of its online store

Just in time for the holiday shopping season, Canadian electronics retailer Vision Electronics has flipped the switch on its new e-commerce site.

The retailer operates 26 stores in western Canada and is trying to integrate the site with its stores with a store locator and a feature that lets site visitors see promotional flyers from the store closest to their homes. The site also features a Technology Learning Center that answers such questions as: Plasma vs. LCD (Which is Right For You).

“We are excited to bring our business online and provide Internet users a truly Canadian electronics shopping experience,” says George Finlayson, vice president of Vision Electronics.

The e-commerce site is being operated by Brand2Media, based in Lachine, a suburb of Montreal.

Back...

Copyright © 2006 This content is the property of Vertical Web Media. Privacy Policy
Articles by Age, Title, Author. Conference, CD, Guides