BLISS EXPANDS COMMERCIALWARE PARTNERSHIP
Spa and Beauty Product Company Adopts CommercialWare`s Retail Software Solution to Support Cross-Channel Operations for its Rapidly Expanding Spa and Retail Locations
Natick, Mass. - March 15, 2005 - CommercialWare, Inc., the leading provider of cross-channel commerce infrastructure software for multi-channel retailers, today announced that bliss (www.blissworld.com) has selected its CWStore( as the retail software to support its fast-growing spa and beauty product retail business.
The expanded agreement comes on the heels of December`s announcement that Bliss will deploy CommercialWare`s CWDirect(, a complete retail enterprise solution that enables Bliss to interact with, transact with and support their customers at all points-of-touch, including its catalog, call center, Internet, and retail storefronts.
"By rolling out CWStore in addition to our initial deployment of CWDirect, we further enhance our ability to provide first-class service to our customers across all of our channels -- retail, catalog, and Internet," said Tyler Morse, President of Bliss. "Armed with real-time data about our customers, our inventory, and spa service availability we can meet our customer needs today and for many years to come."
The CWStore implementation will include integration with Book4Time, a web-based appointment scheduling and resource management application with functionality tailored to meet the unique needs of the spa market. Book4Time will be used by Bliss in their central reservation call center and at each spa location to manage all client appointments, check-in, check-out and service requests.
"With Bliss expanding its presence across the globe and into some of the most fashionable international retail locations, the company must have top-flight cross-channel capabilities," said Donny Askin, founder and CEO of CommercialWare. "CWStore, with the scheduling benefits of Book4Time, is the ideal retail complement to CWDirect, giving Bliss access to the best, most accurate customer information at all times, regardless of where and how they contact Bliss."
Founded in 1996, Bliss currently operates five standalone day spas (London, Aspen, CO, and three in New York), with seven new spas to follow this year in select W Hotels in Chicago, Los Angeles, San Francisco, New York, and Ft. Lauderdale. They will also open retail-only locations in Beverly Hills and later in Atlanta. The company also offers its line of Bliss bath, body and skincare products through the Bliss mail order catalog, Blissworld.com Web site and at major retailers including Bloomingdale`s, Neiman Marcus, Saks Fifth Avenue, and Sephora.
About CommercialWare, Inc.
Headquartered in Natick, Massachusetts, with offices in Toronto and New York City, CommercialWare, Inc. is the leading developer of software solutions that offer cross-channel functionality to retailers and direct marketers - small and large, seeking to optimize transactions from all customer touch points. CommercialWare`s comprehensive portfolio of products provide cross-channel infrastructure linking all aspects of the transaction lifecycle through point-of-sale, back-office, order management, fulfillment, customer service, collaboration, and analytics applications. CommercialWare, the Brand in Cross-Channel Retail, offers a confluence of solutions that power many of the leading retail brands, including Abercrombie and Fitch, Party Land, Chico`s, J.Jill, Ritz Camera, Jos. A. Bank, and Patagonia. For additional information, please visit www.commercialware.com.
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