Online retail sales through the end of May are running 14% ahead of a year ago, reaching $19.5 billion, comScore Networks Inc.’s Media Metrix reports. Average weekly sales so far this year are $885 million vs. $776 million a year ago.
One of the standout categories is online apparel, where sales for the year are running 37% ahead of last year, averaging $135 million a week so far this year, comScore reports. In fact, online apparel sales are picking up steam, averaging $141 million a week for the six weeks ending June 1, 51% ahead of the same six weeks last year. “While this trend echoes strength in offline retail sales, the scale of growth suggests a continued shift in apparel buying from offline to online channels,” comScore says.
Online ticketing sites are proving popular with consumers, comScore says, with unique visitors to ticket sites growing 14% just from April to May. All ticket sites hosted 22.7 million visitors in May vs. 19.9 million in April.
ComScore reports the following leading ticket sites, with April and May visitors in millions and month-to-month growth:
Ticketmaster sites: 8.592, 9.46, 10%
Moviefone.com: 5.346, 6.174, 16%
MovieTickets.com: 1.796, 3.191, 78%
Fandango.com: 1.796, 3.164, 76%
Tickets.com sites: 2.139, 2.177, 2%.
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