Harris Teeter to Improve Supply Chain Effectiveness Using viaLink

Dallas, Texas - April 9, 2003 - The viaLink Company (OTCBB: VLNK) reported today that Harris Teeter would use viaLink`s data synchronization and advanced supply chain services to enable suppliers to improve communication between their stores and their suppliers, thus improving efficiency.

Harris Teeter will be able to apply the full spectrum of viaLink`s services to its supply chain operations, from basic commerce-level synchronization of data to scan based trading and viaLink invoicing services. In addition, viaLink will serve as Harris Teeter`s agent for UCCnet.

Harris Teeter Inc., a wholly-owned subsidiary of Ruddick Corporation (NYSE: RDK), is a regional supermarket chain with 142 stores, serving an expanding market in six states. The company, headquartered in Matthews, NC, is the 39th largest supermarket chain in the United States. Harris Teeter has a reputation for exceptionally clean stores, superior customer service, the highest quality perishables and prepared foods, and an extensive selection of products at competitive prices.

The viaLink Company (OTCBB: VLNK) provides advanced e-commerce services to the retail and CPG industries. We help progressive suppliers, distributors and retailers improve their supply chain efficiency, increase sales and serve their customers more effectively. For more information about viaLink`s data synchronization, scan based trading, supply chain visibility and UCCnet registry and publication solutions, call (972) 934-5500 or visit viaLink`s website: www.vialink.com.

Betsy Hill
Director, Marketing
The viaLink Company
bhill@vialink.com
(214) 274-0473