Drugstore.com led all health and beauty sites in traffic last week, Internet traffic measurement company Hitwise reports. Drugstore.com accounted for 8.58% of all traffic to health and beauty sites. A strong second was Avon.com, with 6.84%.
The top 10 health and beauty sites and their share of visitors last week were:
Drugstore.com, 8.58%
Avon.com, 6.84%
Walgreens.com, 6.42%
Atkins.com, 5.7%
Sephora.com, 2.58%
1800contacts.com, 2.37%
RiteAid.com, 2.32%
Water.com, 2.12%
Lancome-USA.com, 1.96%
CVS.com, 1.92%
Water.com and Lancome-USA.com both came on strong for the week, with Water.com moving up from 87th in market share to 8th and Lancome-USA from 49th to 9th.
Visits to health and beauty sites have increased 22% this year, Hitwise reports.
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