Internet Retailer - Strategies For Multi-Channel Retailing

Press Releases
Press Releases Tuesday, May 27, 2003   
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SHAW’S TO OFFER EXPANDED PRODUCT SELECTION USING ENDLESS AISLE™ TECHNOLOGY FROM NEXPANSION®

New Online Service - Shaw’s By Request - Provides Easy Access to More Than 30,000 Products

NORTH BRUNSWICK, NJ, May 27, 2003 –
Beginning in June 2003, Shaw’s will significantly broaden its product assortment by introducing a new value-added service for its shoppers - Shaw’s By Request. Powered by neXpansion’s Endless Aisle technology, the service will provide customers with easy access to a wide variety of items not available on store shelves including regional and ethnic food, baby care and beauty products, natural and organic items, pet supplies, and even electronics. Access to the service will be offered via a link on the Shaw’s website, www.shaws.com.

Shaw’s customers can shop from over 30,000 items – all from the convenience of their home. And, if customers cannot find the items they are seeking, they can fill out an online request form. The service will look for the item and respond to customers within ten business days. To use the service, Shaw’s customers simply log onto www.shaws.com where they will find a link to Shaw’s By Request. Simple on-screen instructions will enable shoppers to either search for a specific item or browse the broad assortment of products and categories. All purchases are shipped directly to the customer.

"Offering customers quality products and exceptional service are hallmarks of Shaw’s business," said Terrence Donilon, Shaw’s Spokesperson. "With the launch of Shaw’s By Request, the Company is providing customers an even wider variety of products and services to choose from."

"Our Endless Aisle technology provides retailers with an ideal way to better serve their customers’ needs," said Lisa Kent, president and CEO of neXpansion. "With Shaw’s By Request, customers will be able to conveniently order many more products from Shaw’s."

About neXpansion
Founded in 1996 as Netgrocer.com, neXpansion (http://www.nexpansion.com) is a private company that provides customized e-commerce, fulfillment and "hard-to-find" merchandising expertise for manufacturers and retailers. neXpansion’s online store, Netgrocer.com, continues to offer consumers non-perishable grocery, health and beauty, and general merchandise products nationwide. neXpansion’s largest shareholders include Parmalat SpA, a $6 billion multinational dairy and food company, and Cendant Corporation, a $6 billion global provider of business and consumer services.

About Shaw’s
Shaw’s Supermarkets, Inc. operates 187 Shaw’s and Star Market store locations and two distribution centers throughout the six New England states. The Company serves more than four million customers each week and has approximately 30,000 associates. During the most recently completed fiscal year, total Company sales were $4.4 billion. Shaw’s is a wholly-owned subsidiary of J Sainsbury plc.

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Contact:

Susan Boyle
The MWW Group for neXpansion
201-507-9500
sboyle@mww.com

Terrence Donilon
Shaw’s Supermarkets, Inc.
Telephone: 508-313-3318
Pager Service: 1-800- LESHAWS
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